This work aims to show readers how to combine vision with skill, aptitude and market opportunities when running a small business. Global issues are integrated throughout the text. There is emphasis on guerilla marketing techniques and customer service.
"synopsis" may belong to another edition of this title.
Book Description Dryden Pr, 1993. Paperback. Book Condition: New. book. Bookseller Inventory # 0030965853
Book Description Dryden Pr, 1993. Paperback. Book Condition: New. 3rd. Bookseller Inventory # DADAX0030965853