Handbook of Consumer Motivations: The Psychology of the World of Objects. - Hardcover

Dichter, Ernest

9780070167803: Handbook of Consumer Motivations: The Psychology of the World of Objects.
Hardcover
ISBN 10: 007016780X ISBN 13: 9780070167803
Publisher: McGraw Hill Text, 1964
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  • PublisherMcGraw Hill Text
  • Publication date1964
  • ISBN 10 007016780X
  • ISBN 13 9780070167803
  • BindingHardcover
  • Number of pages486
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