Aimed at busy managers who need basic knowledge of understanding market research needs or findings, creating market research policy or campaigns, or measuring and documenting progress in such areas as productivity, absenteeism or quality. Many business statistics terms are defined, and all concepts are supported with illustrations, charts and graphs. Modular in its presentation, this book allows the reader to work at his or her own pace, and readers who submit the final axam are eligible for a certificate of achievement.
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Book Description Mcgraw-Hill (Tx). Book Condition: New. Hardcover w / dustjacket. NEW. DJ new; no priceclip. Stored in sealed plastic protection. No pricing stickers. No remainder mark. No previous owner's markings. In the event of a problem we guarantee full refund. 1992. Hardcover w / dustjacket. Bookseller Inventory # 703594
Book Description Mcgraw-Hill (Tx), 1992. Hardcover. Book Condition: New. Bookseller Inventory # DADAX0070538379
Book Description Book Condition: Brand New. Book Condition: Brand New. Bookseller Inventory # 97800705383751.0