The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail by Harvard Business School Press (1997-06-01) - Hardcover

9780071038690: The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail by Harvard Business School Press (1997-06-01)
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The Innovator's Dilemma takes the radical position that great companies can fail precisely because they excel at the commonly accepted practices of good management. It demonstrates why outstanding companies like Xerox, IBM, Sears, and DEC that had their competitive antennae up, listened astutely to customers, and invested aggressively in new technologies still lost their positions of market dominance. And it shows companies today how they can avoid a similar fate. Drawing on patterns of innovation in a variety of industries, the author argues that good business practices-such as focusing investments and technology on the most profitable products that are currently in high demand by the best customers-ultimately can weaken a great firm. He shows how truly important, breakthrough innovations, or disruptive technologies, are initially rejected by customers who cannot currently use them. This rejection can lead firms with strong customer focus to allow their most important innovations to l

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  • PublisherMcGraw-Hill
  • Publication date1997
  • ISBN 10 0071038698
  • ISBN 13 9780071038690
  • BindingHardcover
  • Edition number1
  • Number of pages256
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