Strategic Management - Softcover

9780071287838: Strategic Management
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"Strategic Management: Creating Competitive Advantage, 4th Edition", by the prestigious authors Dess/Lumpkin/Eisner provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital and internet strategies, innovation and corporate entrepreneurship, knowledge management, and intellectual assets. This text's accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this text the best resource for your students.

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  • PublisherMcGraw-Hill Higher Education
  • Publication date2007
  • ISBN 10 0071287833
  • ISBN 13 9780071287838
  • BindingPaperback
  • Edition number4
  • Number of pages576
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9780073381213: Strategic Management: Creating Competitive Advantages

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ISBN 10:  0073381217 ISBN 13:  9780073381213
Publisher: McGraw-Hill/Irwin, 2007
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  • 9780071312707: Strategic Management: Creating Competitive Advantages

    McGraw..., 2010
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Dess, Gregory G
Published by McGraw-Hill Higher Education (2007)
ISBN 10: 0071287833 ISBN 13: 9780071287838
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ISBN 10: 0071287833 ISBN 13: 9780071287838
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