Afuah and Tucci’s Internet Business Models and Strategies: Text and Cases, 2e draws on research to develop and integrate a framework to help students understand factors that surround a firms performance and the central role that business models play in the face of the Internet. In the first part of the text, Afuah and Tucci explore the concepts on which Internet models rest. The second part offers cases of both Internet firms and Brick and Mortar companies that must formulate and execute successful business models and strategies.
"synopsis" may belong to another edition of this title.
Book Description McGraw-Hill/Irwin, 2002. Paperback. Book Condition: New. book. Bookseller Inventory # 0072511664
Book Description McGraw-Hill/Irwin, 2002. Paperback. Book Condition: New. 2. Bookseller Inventory # DADAX0072511664
Book Description McGraw-Hill/Irwin. PAPERBACK. Book Condition: New. 0072511664 Brand new. Cannot guarantee the availability of CD/DVD/Access codes even if the title or package description states so, unless expressly comfirmed by us. Bookseller Inventory # HML1900019
Book Description McGraw-Hill/Irwin, 2002. Paperback. Book Condition: New. Bookseller Inventory # P110072511664
Book Description Book Condition: Brand New. Book Condition: Brand New. Bookseller Inventory # 97800725116661.0
Book Description McGraw-Hill Higher Education. Soft cover. Book Condition: New. New, 2nd Edition .Premium quality books. Ship via FedEx, UPS, DHL. Delivery time is 3-5 biz days. Bookseller Inventory # 0072511664