Formulation, Implementation, and Control of Competitive Strategy - Hardcover
Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout this 12-chapter text-only book. "Formulation, Implementation, and Control of Competitive Strategy" is the softcover, text-only version of Pearce and Robinson's "Strategic Management". Pearce and Robinson present a pedagogical model for instructors who desire quantitative analysis. The financial data available here should appeal to instructors and the strong coverage of "Business Week" material provides a currency to the text.
"synopsis" may belong to another edition of this title.
About the Author:
John Pearce (Wayne, PA) teaches at Villanova University.
Richard Robinson (Columbia, SC) is a member of the faculty at the University of South Carolina.
Richard Robinson (Columbia, SC) is a member of the faculty at the University of South Carolina.
"About this title" may belong to another edition of this title.
- PublisherMcgraw-Hill (Tx)
- Publication date2004
- ISBN 10 0072946881
- ISBN 13 9780072946888
- BindingHardcover
- Number of pages392
- Rating
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Formulation, Implementation, and Control of Competitive Strategy
Published by
Mcgraw-Hill (Tx)
(2004)
ISBN 10: 0072946881
ISBN 13: 9780072946888
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Hardcover
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