Innovation Imagination at Work - Softcover
At the beginning of the new millennium, innovation is no longer an optional extra for industry, business and management. In today's competitive and global environment, doing the same as in the past is not enough. From now on, developing innovation will be the key to future prosperity. In "Imagination and Innovation at Work", the Australian Institute of Management draws together a collection of articles, written by industry leaders and creative thinkers, that examines the innovation imperative for Australian business. The book's message is simple - business must innovate or perish and the key to success lies in harnessing creativity at all levels of the organisation, using it to meet strategic objectives and to drive profits and improvement. The articles explore how organisations can ensure both survival and success. Uniquely, the book also investigates the crucial role of imagination in the Australian innovation process. For Australian business, innovation is no longer about technology and invention. In most organisations, regardless of their size, it is about working smarter, faster and better. It is not about technology, research or processes - it is about people and creativity, and turning vision into a competitive advantage. The issue of leadership is also extensively discussed, as a business will only reap the benefits of innovation if imagination and freethinking are encouraged from the top. With the right leadership, innovation can be strategic, focused, embedded in systems and the culture, and ongoing. Entrepreneurship is also needed to turn innovation into commercial success. "Imagination and Innovation at Work" examines the crucial role that imagination plays in the corporate life cycle. Each chapter builds on the previous one, delivering different perspectives and coming together to present a cohesive guide for Australian companies seeking to use innovation as a business driver.
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- PublisherMcGraw-Hill Inc
- Publication date2002
- ISBN 10 0074709240
- ISBN 13 9780074709245
- BindingPaperback
- Edition number1
- Number of pages170
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Innovation and imagination at work
Published by
McGraw-Hill, Sydney
(2001)
ISBN 10: 0074709240
ISBN 13: 9780074709245
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Softcover
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Book Description Softcover. Condition: Very Good. Dust Jacket Condition: No Dust Jacket. First Edition. Size: Octavo (standard book size). 189 pages. Text body is clean, and free from previous owner annotation, underlining and highlighting. Binding is tight, covers and spine fully intact. All edges clean, neat and free of foxing. Quantity Available: 1. Shipped Weight: Under 1 kilogram. Category: Business, Finance & Marketing; Management Australia.; ISBN: 0074709240. ISBN/EAN: 9780074709245. Dewey Code: 658.40630994 21. All our pictures shown here are of the actual item, not stock photos. Inventory No: RB10229. For further info on this title, click on the "Contact Seller" button within this listing. We will try to reply within 24 hours. Otherwise you can order right now (inclusive of shipping options) from the "Add to Basket" button to the right. Seller Inventory # RB10229
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Innovation and Imagination at Work
Published by
Mcgraw-Hill Education / Australia
(2002)
ISBN 10: 0074709240
ISBN 13: 9780074709245
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Softcover
Quantity: 1
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Book Description Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book contains pencil markings With owner's name inside cover. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,350grams, ISBN:9780074709245. Seller Inventory # 9752134
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Innovation and Imagination at Work [Management Today Series].
Published by
McGraw Hill, Sydney, Roseville
(2001)
ISBN 10: 0074709240
ISBN 13: 9780074709245
Used
Softcover
Quantity: 1
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Book Description Paperback trade, very good condition, minor edgewear. 189 pp. The Australian Institute of Management (AIM) draws together a collection of articles, written by industry leaders and creative thinkers, that examines the innovation imperative for Australian business. Innovation requires imaginative thinking. Each chapter builds on the previous one, delivering different perspectives and coming together to present a cohesive guide for Australian companies seeking to use innovation as a business driver. SALE PRICE. Seller Inventory # 22784
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