M: Business Communications w/Premium Content Card and Student Prep Cards - Softcover

9780077314064: M: Business Communications w/Premium Content Card and Student Prep Cards
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M: Business Communication is the newest Business Communication textbook that was created with students’ and professors’ needs in mind. A unique approach to a hands-on course, written by the co-authors of Business Communication: Making Connections in a Digital World , 11/e, provides both student and instructor with all the tools needed to navigate through the complexity of the modern business communication environment. M: Business Communication attends to the dynamic, fast-paced, and ever-changing means by which business communication occurs by being the most technologically current and pedagogically effective books in the field. It has realistic examples that are both consumer-and business-oriented.

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About the Author:
Dr. Marie E. Flatley is a Professor of Information and Decision Systems at San Diego State University, where she teaches various courses in business communication. Additionally, she has served as a Fellow at the university’s Center for Teaching and Learning and as a Qualcomm Fellow in the pICT (people, Information, Communication, and Technology) program. She received her B.B.A., M.A., and Ph.D. from the University of Iowa. Dr. Flatley is active in numerous professional organizations, including the Association for Business Communication, the California Business Education Association, Delta Pi Epsilon, and the National Business Education Association. She has served as president of the Association for Business Communication and is a distinguished member of the Association. The California Business Education Association recently named her Business Educator of the year for the senior college/university level. Additionally, she has served as an editorial board member for the Delta Pi Epsilon Journal, associate editor for the Journal of Business Communication and editor for the NABTE Review. Currently she is a reviewer and member of the editorial review board for the Journal of Education for Business. Her current research interests involve using technology to assist with the communication process. Her research spans the investigation of the effective use of blogs to making good channel choices to using video email and various wireless technologies.

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  • PublisherMcGraw-Hill/Irwin
  • Publication date2009
  • ISBN 10 0077314069
  • ISBN 13 9780077314064
  • BindingPaperback
  • Edition number1
  • Number of pages322

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