Intercultural Business Communication - Softcover

Jeannette S. Martin

Softcover

ISBN 10: 0130387533 ISBN 13: 9780130387530

Publisher: Prentice Hall, 1994

Synopsis

This text provides coverage of topics in intercultural business communications. It is designed to better prepare students to perform in culturally diverse domestic and international environments.

About this title

From the Publisher:

Based on the input of a panel of experts and written by authors with first-hand, practical experience in the subject, this text provides comprehensive coverage of the important topics of intercultural business communication. It is designed to better prepare students to perform in culturally diverse domestic and international environments.

From the Back Cover:

Both the novice and experienced international business traveler will find this an excellent source of information on global etiquette. Devotes an entire chapter to business and social customs. Explores international negotiation, oral and nonverbal communication, language, and written communication. Highlights country-specific information throughout. Offers boxes in every chapter with anecdotes from both neophyte and experienced travelers, along with other sources. Appropriate in virtually any industry for executives in International Marketing, Human Resources Management, and International Operations.

About this edition

• Publisher: Prentice Hall
• Publication date: 1994
• ISBN 10: 0130387533
• ISBN 13: 9780130387530
• Binding: Paperback
• Edition number: 1
• Number of pages: 352