For a Decision Support System course offered in business schools. Packed with essential information, highly current text provides a thorough understanding of the support aspect of DSS. Written from cognitive processes and decision-making perspective, it concentrates on issues that emphasize managerial applications and the implications of decision support technology on those issues and includes commercial data mining software for experiential learning.
"synopsis" may belong to another edition of this title.
Data warehousing, data mining and visualization, and intelligent agent technology.
With the end-of-chapter material, the Companion Website at www.prenhall.com/marakas, and Megaputer Intelligence, Inc.'s©, PolyAnalyst™ and TextAnalyst™ data mining and visualization software applications.
The Megaputer software suite represents the leading edge in data mining and visualization applications and is being distributed exclusively with this textbook. Real-world data sets are used in both the tutorials and for many of the Megaputer exercises included at the end of relevant chapters. Students will use the Megaputer software in conjunction with exercises from this text to associate, classify, predict, and acquire knowledge from numerical and structured data.
The expertise gained from Marakas's Decision Support Systems in the 21st Century, Second Edition, and the Megaputer software as they enter the workforce to make informed managerial decisions with knowledge extracted from data mining and warehousing technologies.
New to the Second Edition
George M. Marakas is an associate professor of information systems and the BAT Faculty Fellow in Global IT Strategy at the Kelley School of Business at Indiana University in Bloomington. His teaching expertise includes systems analysis and design, technology-assisted decision making, managing IS resources, behavioral IS research methods, and data visualization and decision support. In addition, Marakas is an active researcher in the area of systems analysis methods, data mining and visualization, creativity enhancement, conceptual data modeling, and computer self-efficacy.
Marakas received his doctorate in information systems from Florida International University in Miami and his MBA from Colorado State University. Prior to his academic career, he enjoyed a highly successful career in the banking and real estate industries. His corporate experience includes senior management positions with Continental Illinois National Bank and the FDIC. In addition, Marakas served as president and CEO for CMC Group, Inc., a major RTC management contractor in Miami, for 3 years.
During his tenure at the University of Maryland and now at Indiana University, Marakas distinguished himself both through leis research and in the classroom. He received numerous national teaching awards, and his research has appeared in the top journals in his field.
Beyond his academic endeavors, Marakas is also an active consultant and serves as an advisor to a number of organizations including the Central Intelligence Agency, the Department of the Treasury, the Department of Defense, British-American Tobacco, Xavier University, Citibank Asia-Pacific, Nokia Corporation, Eli Lilly Corporation, and United Information Systems, among many others. His consulting activities are concentrated primarily on e-commerce strategy, workflow reengineering, CASE tool integration, and global IT strategy formation. He is a Novell Certified Network Engineer and has been involved in the corporate beta testing program for Microsoft Corporation since 1990. Marakas is also an active member of a number of professional IS organizations, an avid golfer, a PADI-certified divemaster, and a member of Pi Kappa Alpha fraternity.
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Book Description Prentice Hall, 2002. Hardcover. Book Condition: New. 2. Bookseller Inventory # DADAX0131018795
Book Description Prentice Hall, 2002. Hardcover. Book Condition: New. book. Bookseller Inventory # 0131018795
Book Description Prentice Hall, 2002. Hardcover. Book Condition: New. Bookseller Inventory # P110131018795
Book Description Prentice Hall. Hardcover. Book Condition: New. 0131018795 New Condition. Bookseller Inventory # NEW4.0045949