KEY BENEFIT: Designed to keep pace with current workplace needs and the emerging 21st century culture, this book offers a lively, accessible, and user-friendly alternative for the many (including those with poor English skills) who dread the thought of barebones traditional grammar and communication instruction and its overkill of rules. KEY TOPICS: With a focus on real-world English skills that contribute to good workplace communication, this book emphasizes principles that reflect the oral and written communication of today's Standard English, as used by well-informed people. MARKET: For office managers, accountants, executives, office personnel department heads and sales people
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Designed for business students who need additional reinforcement in grammar, punctuation and spelling, this best-selling text/ workbook features a unique pedagogy, user-friendly writing style, and a positive approach to grammar that counteracts the "I hate English" syndrome students often exhibit. Standard English skills essential for getting a good job, holding the job, and advancing in a career are acquired through clear, brief discussions followed by reinforcing exercises, carefully placed after each new lesson. Students learn by studying small amounts, then self- checking, thus reinforcing chapter material immediately. The authors stimulate student motivation, lessen anxiety, and maintain interest by using a light touch and a practical business orientation throughout.From the Back Cover:
Gain confidence in your communications with interviewers, co-workers, clients, and others!
PRACTICE IN CONTEXT
READ a rule, RECAP what you've learned, and REPLAY it.
PREP and reinforce rules that require extra practice.
Review with hints using STUDY WIZARD CD-ROM.
Practice online using the COMPANION WEB SITE.
Write for MULTIMEDIA clearly and effectively.
Learn WORDS IN THE WORKPLACE most preferred in today's businesses.
Absorb SIDE-BY-SIDE business practices and desirable attitudes interwoven with grammar practice.
Prepare for the GLOBAL MARKETPLACE and BANISH BIAS in a diverse work environment.
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Book Description Prentice Hall College Div, 1996. Hardcover. Book Condition: New. 6th. Bookseller Inventory # DADAX013368010X
Book Description Prentice Hall College Div, 1996. Hardcover. Book Condition: New. book. Bookseller Inventory # 013368010X