Title: GINZA KAIWAI/GINZA HACCHO: THE 1954 TRUE ...
Publisher: Tokyo, Japan: Toho-Shuppan Publishing, 1954
Book Condition: Fine
Dust Jacket Condition: Fine
Edition: 1st Edition.
1st Printing. 364 pages. Published in 1954. Two-volume book on subject, presented as an Artist Book. One of the greatest collectible book discoveries of our time. The First Edition. Precedes and should not be confused with all other subsequent editions. Published in a tiny first print run in this unique format only. The limitation is not known. There is no ISBN. The First Edition is now rare. An austerely elegant production by Toho-Shuppan: Boxed Set consisting of two volumes, both of which are encased in the publisher's original cardboard box. Volume One, "Ginza Kaiwai", is a book-length account on the world-famous Tokyo district. The text by Kimura Shohachi is interspersed with "ukiyo-e" woodblock print reproductions by Hiroshige, black-and-white photographs by Yoshikatsu Kanno, maps, and reproductions of original drawings. Publisher's original promotional leaflet laid-in. Publisher's original rice-paper-wrapped slipcase with pictorial labels pasted in front and on the spine. In publisher's original rice-paper DJ, as issued. Volume Two, "Ginza Haccho", consists of Yoshikazu Suzuki's photographic re-construction of Ginza in an accordion foldout format, a marvel of publishing ingenuity: Two continuous plates present Every Building On Ginza Street, one across the top, the other across the bottom, with text in the center. The accordion is encased in pale green hard boards with red titles in front. Without DJ, as issued. Presents "Ginza Kaiwai/Ginza Haccho". The precursor of Ed Ruscha's "Every Building On The Sunset Strip" (1966). "Ginza Kaiwai/Ginza Haccho" is first of all, two books, both of them realized to the superior standard that one has come to expect of Japanese publishing. Second, the concept and realization of "Ginza Haccho" is the same as Ed Ruscha's most celebrated Artist Book, except that the former precedes the latter by thirteen years. Calling "Ginza Haccho" the "Japanese Every Building On The Sunset Strip", as some commentators have done, is racist, and the appellation actually suggests that "Ginza Haccho" followed rather than preceded Ruscha. Whether Ruscha was aware of "Ginza Haccho" or not is irrelevant. Yoshikazu Suzuki did it first, brilliantly so, and just as important, its precedence does not in any way diminish Ed Ruscha's achievement. An absolute "must-have" title for Yoshikazu Suzuki, photography, and Artist Book collectors. This title is a great collectible book. This is one of very few copies of the First Edition/First Printing still available online and is in especially fine condition: Clean, crisp, and bright, a beauty. It is, quite simply, the single most beautiful copy we have ever seen. It is enclosed in a hand-made protective black cloth slipcase for posterity. Please note: It is a pity that the few copies that have occasionally turned up online have major flaws (heavy foxing, staining, soiling, and wear as well as intrusive repairs). As collectors realize the importance of "Ginza Kaiwai/Ginza Haccho" in the history of modern book-making, its value will increase accordingly. A rare copy thus. One of the greatest Artist Books of our time. A fine collectible copy. Bookseller Inventory # 15563
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