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Richard E. Potter

View Larger Image Introduction to Information Systems: Supporting and Transforming Business Binder Ready Version Richard E. Potter; Efraim Turban; R. Kelly Rainer ISBN: 9780470279755 Publisher: John Wiley & Sons Inc Publication Date: 2008 More About this Book
Introduction to Information Systems: Supporting and Transforming Business Desktop Edition Richard E. Potter; Efraim Turban; R. Kelly Rainer ISBN: 9780470241271 Publisher: John Wiley & Sons Inc Publication Date: 2007 More About this Book
Introduction to Information Systems: Supporting And Transforming Business, Front Page Richard E. Potter; Kelly R. Rainer; Efraim Turban ISBN: 9780470082874 Publisher: John Wiley & Sons Inc Publication Date: 2006 More About this Book
View Larger Image Introduction to Information Systems Richard E. Potter; R. Kelly Rainer; Efraim Turban ISBN: 9780471736363 Publisher: John Wiley & Sons Inc Publication Date: 2006 Binding: Softcover More About this Book
View Larger Image Introduction to Information Technology Richard E. Potter; Efraim Turban; R. Kelly Rainer ISBN: 9780471170655 Publisher: John Wiley & Sons Inc Publication Date: 2000 Binding: Hardcover It makes your business soar! Without Information Technology (IT), the snowboard on the cover simply would never make it to the slopes. As you read Introduction to Information Technology, youýll discover that IT integrates and enhances all functions of a businessýfrom the research and development that goes into designing a faster, more flexible board, to the delivery systems that make sure stores receive stock in time for winter, to the point-of-sale systems that track sales trends and customersý buying preferences. Written in language you can easily understand, the text gradually presents complex technical information on a need-to-know basis, so that you wonýt get overwhelmed by the details. Each chapter is filled with dozens of real-world examples that demonstrate ITýs relevance to different disciplines, industries, and companies. Throughout the text, youýll also find numerous opportunities to apply what youýve learned. Features Relevance: The authors explain why IT is important to all individuals and functions within an organization by relating topics to specific business majors (finance, marketing, MIS, production/operations, HR, etc.). Real-World Examples: Extensive examples show you the capabilities of IT, its cost and justifications, and innovative ways actual corporations are using IT in their operations. Global Perspective: The text explains how IT facilitates export and import, managing multinational companies, and electronic trading around the globe. Integrated Systems: Integrated systems (e.g. SAP R/3; extranets) are stressed and related to supply chain management and multinational corporations. Making Connections: The text emphasizes the importance of connections among individuals, groups, and organizations, and the support that IT provides in enabling these connections. The Web: In addition to teaching the fundamentals of the Internet, the text presents a comprehensive chapter on e-commerce. All chapters include Web-based, real-world applications, "integration with the Web" exploration, and Internet exercises. The Virtual Company: A Web-based case for a simulated company manufacturing snowboards enables you to create and operate a small business a small business on the Web. This book is based on the fundamental premise that the major role of information technology (IT) is to support employees, regardless of their functional area (e.g. sales, marketing, accounting, HR) or level in the organization. Intense global competition, a heightened focus on the bottom line, and an increasingly rapid pace of change are forcing organizations, and their employees, to continuously improve their performance. IT provides the tools that enable all employees to better perform their jobs, especially in solving problems and seizing opportunities. More About this Book Other editions: Hardcover - 2005, Hardcover - 2002
View Larger Image Introduction to Information Technology Wie Richard E. Potter; Efraim Turban; R. Kelly Rainer ISBN: 9780471390060 Publisher: John Wiley & Sons Inc Publication Date: 2002 Binding: Hardcover More About this Book

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