How I Raised Myself from Failure to Success in Selling

Bettger, Frank

Published by Prentice Hall Trade
ISBN 10: 0133994023 / ISBN 13: 9780133994025
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Synopsis: A business classic, How I Raised Myself from Failure to Success in Selling is for anyone whose job it is to sell. Whether you are selling houses or mutual funds, advertisements or ideas -- or anything else -- this book is for you.

When Frank Bettger was twenty-nine he was a failed insurance salesman. By the time he was forty he owned a country estate and could have retired. What are the selling secrets that turned Bettger's life around from defeat to unparalleled success and fame as one of the highest paid salesmen in America?

The answer is inside How I Raised Myself from Failure to Success in Selling. Bettger reveals his personal experiences and explains the foolproof principles that he developed and perfected. He shares instructive anecdotes and step-by-step guidelines on how to develop the style, spirit, and presence of a winning salesperson. No matter what you sell, you will be more efficient and profitable -- and more valuable to your company -- when you apply Bettger's keen insights on:

The power of enthusiasm

How to conquer fear

The key word for turning a skeptical client into an enthusiastic buyer

The quickest way to win confidence

Seven golden rules for closing a sale

About the Author: Frank Bettger was the author of the best sellers How I Multiplied My Income and Happiness in Selling.

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Title: How I Raised Myself from Failure to Success ...
Publisher: Prentice Hall Trade

Binding: Hardcover
Book Condition: Good

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