Charles D. Schewe

The Portable MBA in Marketing

Charles D. Schewe; Alexander Hiam

Synopsis:
all managers need to increase their knowledge and expertise. The business environment changes so fast that education has become the key to advancement in business. The Portable MBA provides instant "MBA literacy" to managers, professionals, and business owners. This series provides listeners with lively, in-depth treatment of the topics covered in second year MBA courses.

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Other editions: Hardcover - 2002, Hardcover - 2001, Hardcover - 1998, Hardcover - 1992, Softcover - 1990, Softcover - 1990, 1987, Hardcover - 1987, Softcover - 1985, 1983