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Cavas Gobhai

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Good for Business: The Rise of the Conscious Corporation

Cavas Gobhai; Andrew Bennett; Ann O'Reilly; Greg Welch

ISBN:

9780230616875

Publisher:

Palgrave Macmillan

Publication Date:

2009

Binding:

Hardcover

Synopsis:
Outlines a blueprint for incorporating positive corporate citizenship into a company brand, explaining how effective companies of the future will place an emphasis on humanized leadership, corporate consciousness, and collaborative partnerships.

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