Managing by Defining Moments

Charles D. Schewe; Geoffrey E. Meredith; Alexander Hiam; Janice Karlovich

ISBN: 9780764554124
Publisher: Hungry Minds Inc
Publication Date: 2002
Binding: Hardcover

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Defining Markets, Defining Moments: America's 7 Generational Cohorts, Their Shared Experiences, and Why Businesses Should Care

Charles D. Schewe; Geoffrey Meredith; Janice Karlovich

ISBN: 9780764553943
Publisher: John Wiley & Sons Inc
Publication Date: 2001
Binding: Hardcover

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The Portable MBA in Marketing

Charles D. Schewe; Alexander Hiam

ISBN: 9780787106362
Publisher: Dove Entertainment Inc
Publication Date: 1996

all managers need to increase their knowledge and expertise. The business environment changes so fast that education has become the key to advancement in business. The Portable MBA provides instant "MBA literacy" to managers, professionals, and business owners. This series provides listeners with lively, in-depth treatment of the topics covered in second year MBA courses.

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Other editions: Hardcover - 1998, Hardcover - 1992

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Marketing to an Aging Population: Selected Readings

Charles D. Schewe

ISBN: 9780877572091
Publisher: Amer Marketing Assn
Publication Date: 1990
Binding: Softcover

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An Annotated Bibliography for Marketing to an Older Population

Charles D. Schewe; Anne L. Balazs; Harlan E. Spotts

ISBN: 9780877572022
Publisher: Amer Marketing Assn
Publication Date: 1990
Binding: Softcover

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Marketing, Principles and Strategies

Charles D. Schewe

ISBN: 9780394351919
Publisher: Random House
Publication Date: 1987

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Marketing: Principles and Strategies

Charles D. Schewe

ISBN: 9780075549345
Publisher: Random House Inc
Publication Date: 1987
Binding: Hardcover

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The Elderly Market: Selected Readings

Charles D. Schewe; American Marketing Association

ISBN: 9780877571759
Publisher: American Marketing Association
Publication Date: 1985
Binding: Softcover

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Marketing: Concepts and Applications

Charles D. Schewe; Reuben M. Smith

ISBN: 9780070552517
Publisher: McGraw-Hill
Publication Date: 1983

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Other editions: 1980

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Marketing Information Systems: Selected Readings

Charles D. Schewe

ISBN: 9780877570714
Publisher: American Marketing Association
Publication Date: 1976

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