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Marketing

Eric N. Berkowitz; Steven W. Hartley

ISBN: 9780072828801
Publisher: McGraw-Hill College
Publication Date: 2005
Binding: Hardcover

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Other editions: Hardcover - 2005

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Video Library

Eric N. Berkowitz; Roger A. Kerin; Steven W. Hartley

ISBN: 9780073044514
Publisher: Irwin Professional Pub
Publication Date: 2005

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Health Care Market Strategy: From Planning to Action

Eric N. Berkowitz; Steve G. Hillestad

ISBN: 9780763747992
Publisher: Jones & Bartlett Pub
Publication Date: 2003
Binding: Hardcover

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Essentials of Health Care Marketing

Eric N. Berkowitz

ISBN: 9780763732684
Publisher: Jones & Bartlett Pub
Publication Date: 2003
Binding: Softcover

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Other editions: Hardcover - 1995

Marketing

Eric N. Berkowitz; William Rudelius; Roger Kerin; Steven Hartley

ISBN: 9780073658179
Publisher: Richard d Irwin
Publication Date: 1999
Binding: Softcover

The study guide, written by Bill Carner (University of Texas- Austin), includes key concepts, chapter quizzes, and chapter summaries.

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Other editions: Hardcover - 2000, Hardcover - 2000, Hardcover - 1999, 1999, Hardcover - 1999, Hardcover - 1999, Hardcover - 1997, Hardcover - 1997, Hardcover - 1996, 1995

Healthcare Market Research: Tools and Techniques for Analyzing and Understanding Today's Healthcare Environment

Eric N. Berkowitz; Richard K. Thomas; Louis G. Pol

ISBN: 9781557386427
Publisher: Probus Professional Pub
Publication Date: 1996
Binding: Hardcover

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Marketing: With Wall Street Journal Readings

Eric N. Berkowitz; Roger A. Kerin; Steven W. Hartley

ISBN: 9780256160086
Publisher: Richard d Irwin
Publication Date: 1993
Binding: Hardcover

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Health Care Marketing Plans: From Strategy to Action

Eric N. Berkowitz; Steven Hillestad

ISBN: 9780834201880
Publisher: Aspen Pub
Publication Date: 1991
Binding: Hardcover

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Other editions: 1984