Bibliography:

Marketing: Connecting With Customers

Gary L. Frazier; Gilbert D. Harrell; Gary Frazier

ISBN:

9780023502514

Publisher:

Prentice Hall

Publication Date:

1998

Binding:

Softcover

Synopsis:
Designed for the Principles of Marketing course, this book communicates precisely what today's outstanding marketers do -- Connect.

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Other editions: Softcover - 2000, Softcover - 1999, Softcover - 1998, Hardcover - 1987


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