Malcolm Gladwell

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The Tipping Point: Library Edition

Malcolm Gladwell

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Blink

Malcolm Gladwell

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The Tipping Point: How Little Things Can Make a Big Difference

Malcolm Gladwell

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Blink: The Power Of Thinking Without Thinking

Malcolm Gladwell

How do we make decisions--good and bad--and why are some people so much better at it than others? Thats the question Malcolm Gladwell asks and answers in the follow-up to his huge bestseller, The Tipping Point. Utilizing case studies as diverse as speed dating, pop music, and the shooting of Amadou Diallo, Gladwell reveals that what we think of as decisions made in the blink of an eye are much more complicated than assumed. Drawing on cutting-edge neuroscience and psychology, he shows how the difference between good decision-making and bad has nothing to do with how much information we can process quickly, but on the few particular details on which we focus. Leaping boldly from example to example, displaying all of the brilliance that made The Tipping Point a classic, Gladwell reveals how we can become better decision makers--in our homes, our offices, and in everyday life. The result is a book that is surprising and transforming. Never again will you think about thinking the same way.

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Other editions: 2005, Hardcover - 2005, 2005

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The Tipping Point: How Little Things Can Make a Big Difference

Malcolm Gladwell

The Tipping Point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a sick individual in a crowded store can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend or the popularity of a new restaurant to take off overnight--or crime or drug use to taper off. Gladwell has explored this theory to great acclaim in several articles in The New Yorker. Here, he shows how very minor adjustments in products and ideas can make them more likely to become hugely popular. He reveals how easy it is to cause group behavior to tip in a desirable direction by making small changes in our immediate environment.

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Other editions: Hardcover - 2003, Softcover - 2001, Hardcover - 2000

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Tipping Point: How Little Things Can Make a Big Difference

Malcolm Gladwell

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