Milind M. Lele
Creating Strategic Leverage: Matching Company Strengths With Market OpportunitiesMilind M. Lele
ISBN: 9780471631422
Publisher: John Wiley & Sons Inc Publication Date: 1992 Binding: Hardcover Not only examines how to analyze industry structure and how to determine your company's competitive position within it, but also details how to use such analysis in order to gain the competitive edge by anticipating or changing the rules of the game--even changing the game itself. Provides clear, concise solutions to some major problems such as how to describe and communicate a strategy and how to determine what's feasible and what's not, depending on your company's position. Packed with case studies from such industries as AT&T, Federal Express, United Airlines and more. |
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The Customer Is Key: Gaining an Unbeatable Advantage Through Customer SatisfactionMilind M. Lele; Jagdish N. Sheth
ISBN: 9780471549178
Publisher: John Wiley & Sons Inc Publication Date: 1991 Binding: Softcover Other editions: Hardcover - 1987 |
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