How to Make People Buy Books
Chip Kidd:
“I cannot make you buy a book, but I can try to help make you pick it up”
Over at Esquire, he goes over three of his cover designs and the thinking/process behind each one.
Chip Kidd:
“I cannot make you buy a book, but I can try to help make you pick it up”
Over at Esquire, he goes over three of his cover designs and the thinking/process behind each one.