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True Grit: A Story of Bulk Buying


You know those bestseller lists? They are genuine, right? Surely, they’re never fixed? The NY Times tells the story of True Grit by Charles Portis. True Grit was first serialized in a newspaper, then Paramount bought the movie rights before the book version was published. Read on to see what the movie studio did to ensure the book became a bestseller.

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Richard Davies

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