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1.

Biography of an Idea: Memoirs of Public Relations Counsel

Bernays, Edward L
(Atlanta, GA, U.S.A.)
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Book Description: Simon & Schuster, New York, 1965. Hardcover. Book Condition: Fine. Dust Jacket Condition: Fine. First Edition. 849pp. Fine in dj. with 2 typed letters from Bernays to Theodore P Peterson with his ownership signature on front fly leaf. Bernays sent him the book for his opinion. With"The Later Years Public: Public Relations Insights 1956-1986,1st ed, inscribed by Benays, with Bernays "Speak up for Democracy (1940) wraps, 1st ed signed by Bernays, with "The Engineering of Consent 1955 first ed dj, with "Crystallizing Public Opinion" 1961 3rd ed, dj. Size: Octavo. Signed. Bookseller Inventory # 34749

2.

Crystallizing Public Opinion *FIRST EDITION*

Bernays, Edward L.
(Ladysmith, BC, Canada)
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Book Description: Boni and Liveright, New York, 1923. Hardcover. Book Condition: Good. No Jacket. First Edition. 218 pages. Bernays was a nephew of Sigmund Freud and in recent years has come to be known as "The Father of Spin." In this very rare first edition copy Bernays ". Tries to set down the broad principles that govern the new profession of public relations counsel. This profession in a few years has developed from the status of circus agent to what is obviously an important position in the conduct of the world's affairs." - from Foreward. Sections include: Scope and Functions; The Group and Herd; Technique and Method; Ethical Relations. Binding intact. Average wear and soiling externally. Prior owner's signature upon front free endpaper else contents unmarked. '170' written at base of spine. Moderate yellowing to contents. Quality copy of this very significant work. Bookseller Inventory # 227A7944

3.

Propaganda

Bernays, Edward L.
(Ladysmith, BC, Canada)
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Book Description: Horace Liveright, New York, 1928. Hardcover. Book Condition: Good. First Edition. 159 pages. The landmark work by the man who has come to be known as "The Father of Spin." "The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country." - from page 1. Chapters include: Organizing Chaos; The New Propaganda; The New Propagandists; The Psychology of Public Relations; Business and the Public; Propaganda and Political Leadership; Women's Activities and Propaganda; Propaganda for Education; Propaganda in Social Services; Art and Science; The Mechanics of Propaganda. Average wear. Minor yellowing to contents. Gilt lettering upon navy blue spine and front board. Binding intact. Front hinge sound. Back hinge bears narrow one inch opening near base. Library number upon spine otherwise unmarked. A sound copy. Bookseller Inventory # 238A5968

4.

Biography of an idea: memoirs of Public Relations Counsel

Bernays, Edward L. (signed)
Bookseller: Hurlingham Books
(London, LON, United Kingdom)
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Book Description: Simon & Schuster, 1965. Hardcover. Book Condition: Very Good. Dust Jacket Condition: Good. 1st Edition. 849 pages including index and black and white photographic plates. Signed by the author and inscribed to Elliot Phillipp, who died on September 27 aged 95, was a gynaecologist and obstetrician who worked with Patrick Steptoe and Robert Edwards on the development of in vitro fertilisation. ". Author is the pioneer who did more than anyone else to establish the principles, practices and ethics of public relations. Mr. Bernays describes the many national movements, social beliefs, trends, fashions and fads that have resulted from his carefully planned public relations activities. He reveals the secrets, the techniques, the causes and consequences of his glamorous, crucial, yet little understood profession. A fascinating inside account of the men, the events and the ideas that have been at the center of America's history in the twentieth century.". For detailed description and photos of this book, please contact us. Signed by Author(s). Bookseller Inventory # 025543

5.

Biography of an Idea: Memoirs of Public Relations Counsel Edward L. Bernays

Bernays, Edward L. *SIGNED*
(Ladysmith, BC, Canada)
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Book Description: Simon and Schuster, New York, 1965. Hardcover. Book Condition: Good. Dust Jacket Condition: Good. First Printing. Signed 849 pages including index and black and white photographic plates. Signed and inscribed by author upon front free endpaper. ". Author is the pioneer who did more than anyone else to establish the principles, practices and ethics of public relations. Mr. Bernays describes the many national movements, social beliefs, trends, fashions and fads that have resulted from his carefully planned public relations activities. He reveals the secrets, the techniques, the causes and consequences of his glamorous, crucial, yet little understood profession. A fascinating inside account of the men, the events and the ideas that have been at the center of America's history in the twentieth century." - from dust jacket. Light wear to book. Binding sound. Few drops of soiling to fore-edge. Infrequent underlining and marginal lines. Average wear and soiling to price-clipped dust jacket now preserved in archival-grade Brodart. A magnificent addition to any public relations collection. Bookseller Inventory # 106C8447

6.

Public Relations *SIGNED BY EDWARD L. BERNAYS*

Bernays, Edward L. (Signed)
(Ladysmith, BC, Canada)
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Book Description: University of Oklahoma Press, Norman, OK, U.S.A., 1980. Soft Cover. Book Condition: Fair. Reprint. 374 pages. Index. List of selected readings. Signed and inscribed by author upon half-title page. Bernays ".presents here his conception of public relations, a profession he helped to found; its importance to individuals, organizations, and governments. His ideas, backed by years of successful practice, offer a sound basis for the profession." - from front cover. Some page corners were folded. Considerable markings to contents. Highlighting on one page. Somewhat above-average wear. Lower corner of front cover clipped. Sunning to spine. Binding intact. New York Times clipping of author's wife's obituary laid in. Bookseller Inventory # 234C9826

7.
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Book Description: The Viking Press, New York, 1940. Paperback. Book Condition: Good. First Edition. 128 pages. Glossary of democratic terms. "The authoritative answer to the question 'What Can I Do To Help?' by America's foremost counsel on public relations. Workable, realistic - it tells you when, where and how to speak up for democracy. Whoever you are, you will find your blueprint of activity in this master plan for the fight for Democracy." - from front cover. Written at the onset of the second world war when ". Attempts directed, financed, or encouraged from Europe, Asia, and even from within our own borders are being made to destroy our national unity and morale, to create and enlarge differences amoung us which might make for confusion, panic, and collapse, if we were attacked by an enemy. Across the Atlantic and Pacific are governments which hate and envy us." - from Foreword. Average wear. Unmarked. A sound copy of this, one Bernays' hardest-to-find works which makes for fascinating reading in the present political and economic climate. Bookseller Inventory # 134C8110

8.

Biography of an Idea Memoirs of Public Relations Counsel

Bernays, Edward L.
Bookseller: Apollo Books
(Long Island City, NY, U.S.A.)
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Book Description: Simon and Schuster, 569, bx-72, 1965. Hardcover. Book Condition: Very Good. Dust Jacket Condition: Very Good. First Edition; First Printing. Hardcover. 8vo. Simon and Schuster. 1965. 849 pgs. DJ in VG shape with light shelfwear present to the DJ. No ownership marks present. Text is clean and free of marks, binding tight and solid, boards clean with no wear present. Photos sent upon request. 569, bx-72; 8vo 8" - 9" tall; 849 pages. Bookseller Inventory # 31199

9.

Crystallizing Public Opinion

Bernays, Edward L.
(Ladysmith, BC, Canada)
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Book Description: Boni and Liveright, New York, 1926. Hardcover. Book Condition: Good. Dust Jacket Condition: Good. Second Printing. 218 pages. Second printing of the 1923 first edition. "The first book to be devoted exclusively to an occupation which is gradually becoming of overwhelming national importance." - N.Y. Times Book Review. Unmarked with moderate wear. Binding tight. Dust jacket now preserved in glossy new archival-grade Brodart cover. A quality vintage copy of this highly significant work. A wonderful addition to the bookshelf of any prominent public relations professional. Bookseller Inventory # 227G1852

10.
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Book Description: The Gerent Press, New York, 1945. Stapled. Book Condition: Good. First Edition. 60 pages. "A public relations manual outlining how the 'tested skills and practices of the professional' may be applied to the specific problem of 'selling' the country on a league of nations." - New York Times, 1945. "Sets forth in one compact and comprehensive volume the essence of (Bernays') 25 years' experience in molding the American mind." - from back cover. Moderate wear. Unmarked but for a small bit of faint pencil writing to upper corner of back cover. A quality copy of this significant work. Bookseller Inventory # 234A4357

11.

Biography of an Idea: Memoirs of Public Relations Counsel Edward L. Bernays

Bernays, Edward L.
(Ladysmith, BC, Canada)
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Book Description: Simon and Schuster, New York, 1965. Hardcover. Book Condition: Good. Dust Jacket Condition: No Dust Jacket. First Printing. 849 pages including index and black and white photographic plates. ".Bernays is the pioneer who did more than anyone else to establish the principles, practices and ethics of public relations. Here he describes the many national movements, social beliefs, trends, fashions and fads that have been the result of his carefully planned public relations activities. Reveals the secrets, the techniques, the causes and consequences of his glamorous and crucial, yet little understood profession. A fascinating inside account of the men, the events and the ideas that have been at the center of America's history in the twentieth century." - from dust jacket. Unmarked. Binding sound. Average wear. A sound copy of this important work. Bookseller Inventory # 237C9274

12.

Typed Letter Signed by The Father of Public Relations

BERNAYS, Edward L. (1891 - 1995)
(New York, NY, U.S.A.)
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Book Description: New York, 1928. unbound. 1 page on his business letterhead, 10.5 x 7.25 inches, New York City, August 21, 1928. In this letter, Bernays offers a glowing recommendation for his former secretary, in part: ".She can take the most difficult kind of dictation and turns out quick clean copy. Her personality is so good that we suggested to her the possibility of exploiting it as a model and.in her spare time act as stenographer and typist.I think that you will profit by having her with you." Several creases; small chip on the left edge. Very good(-) condition. Bookseller Inventory # 248019

13.

Crystallizing Public Opinion

Bernays, Edward L.
Bookseller: Seven Stars
(Cambridge, MA, U.S.A.)
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Book Description: Boni and Liveright, New York, N.Y., 1927. Hardcover. Book Condition: Very Good. Dust Jacket Condition: Fair. 8vo - over 7¾" - 9¾" tall. This is the 3rd printing. This is a pioneering work on the subject matter. A good clean copy. Bookseller Inventory # 000269

14.
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Book Description: Praeger, U.S.A., 1970. Hardcover. Book Condition: Good. First Edition. 316 pages. Published in cooperation with The Emergency Committee for Reappraisal of U.S. Overseas Policies and Programs, and The Overseas Press Club Foundation, Edward R. Murrow Memorial Fund. Formerly of the Smithsonian Library with several related internal markings. Bookplate of Daniel J. Boorstin inside front board. Mr. Boorstin was the Librarian of Congress from 1975 until 1987 and won a Pulitzer prize in 1973. Moderate wear. Binding intact. A sound copy. Bookseller Inventory # 116G1449

15.

Crystallizing Public Opinion

Edward L. Bernays
Bookseller: Motor City Books
(Riverview, MI, U.S.A.)
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Book Description: Boni and Liveright. Hardcover. Book Condition: Fair. Dust Cover Missing. Bookseller Inventory # GB000HEAAKYI5N01

16.

Crystallizing Public Opinion

Bernays, Edward L.
Bookseller: Indian Hills Books
(Indian Hills, CO, U.S.A.)
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Book Description: Boni and Liveright, New York, 1926. Hard Cover. Book Condition: Very Good. Dust Jacket Condition: Good. Second edition stated on the copyright page. No marks. Tight and square. Two 1/8" tear in cloth at head of spine of book. Endpapers have tanned from age. All other pages are fine and white but for the extreme edge that shows tanning. No foxing or odor. Dust jacket has tanned especially the spine. 1" x 3/4" chip at top edge of front panel of jacket. 1/4" chipping at head of spine of jacket. 1/8" chipping at heel of spine of jacket. Other smaller chipping at edges of jacket. Original $2.50 price intact on jacket flap. Bookseller Inventory # 16446

17.

Biography of an Idea: Memoirs of Public Relations Counsel Edward L. Bernays

Bernays, Edward L.
Bookseller: Luftmensch Books
(Long Island City, NY, U.S.A.)
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Book Description: Simon & Schuster, NY, 1965. Hard Cover. Stated First Edition. VG+ copy in VG lt. rubbed and edgeworn DJ with lt. bump to bottom corners sm. chip to spine head; this is a very nice copy. Bookseller Inventory # 34792

18.

Crystallizing Public Opinion

Edward L. Bernays
(Portland, OR, U.S.A.)
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Book Description: Boni and Liveright, 1926. Hardcover. Book Condition: Fair. Rare. New York: Boni and Liveright, 1927. 218 pp. First edition, third printing. Blue cloth with gilt lettering. Fair condition. Contains limited underlining, a few checkmarks in margins. Boards worn. Staining to fore edge, foxing and staining to some pages. Ffep removed. Ships fast!. Bookseller Inventory # 120910001

19.

Public Relations

Bernays, Edward L.
(Ladysmith, BC, Canada)
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Book Description: University of Oklahoma Press, Norman, OK, U.S.A., 1952. Hardcover. Book Condition: Good. First Edition. 374 pages. Includes selected reading list and index. Seeks to show that public relations "has evolved from earliest times out of the needs of human beings for leadership and integration. Presents through case histories various public relations approaches that have come up in my own experience." - from Preface. Author has come to be known as "The Father of Spin." Unmarked with average wear. Hinges and binding intact. Bookseller Inventory # 227A8487

20.

Crystallizing Public Opinion

Bernays, Edward L
Bookseller: BookScene
(Weymouth, MA, U.S.A.)
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Book Description: Liveright Pub. Corp, 1961. Hardcover. Book Condition: Near Fine. No Jacket. 8vo 7.75 - 9.75'' tall. 'Crystallizing Public Opinion', a germinal book, has exerted a profound influence on the times. Bernays, a nephew of Sigmund Freud, has come to be known as ''The Father of Spin''. It outlined for the first time the principles and practices of public relations, defined and described the scope and function of the new profession of counsel on public relations. This volume set forth the basic philosophy and ethical concepts of public relations, which remain the standards for its widespread activities today. It showed how individuals and groups might assert leadership in a democratic society based on adjustment, information and persuasion. On publication of the book in 1923, the New York Times said of it, 'The first book to be devoted exclusively to an occupation which is gradually becoming of overwhelming national importance.' Nice Firm Clean copy ! No handwriting, no markings. 219 pages. Bernays, regarded by many as the father of public relations, has tried to set down in this book the broad principles that govern the new profession of public relations counsel. Contents: Part I-Scope and Functions: The Scope of the Public Relations Counsel; The Public Relations Counsel; the Increased and Increasing Importance of the Profession; and The Function of a Special Pleader. Part II-The Group and the Herd: What Constitutes Public Opinion?; Is Public Opinion Stubborn or Malleable; The Interaction of Public Opinion with the Forces that Help Make It; The Power of Interacting Forces that Go to Make Up Public Opinion; An Understanding of the Fundamentals of Public Motivation is Necessary to the Work of the Public Relations Counsel; The Group and Herd are the Basic Mechanisms of Public Change; and The Application of These Principles. Part III-Technique and Method: The Public Can Be Reached Only Through Established Mediums of Communication; The Interlapping Group Formations of Society, the Continuous Shifting of Groups, Changing Conditions and the Flexibility of Human Nature are all Aids to the Counsel on Public Relations; and An Outline of Methods Practicable in Modifying the Point of View of a Group. Part IV-Ethical Relations: A Consideration of the Press and Other Mediums of Communication in Their Relation to the Public Relations Counsel; and His Obligations to the Public as a Special Pleader. Bookseller Inventory # 81288

21.

Crystallizing Public Opinion

Bernays, Edward L.
(Ladysmith, BC, Canada)
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Book Description: Liveright, New York, 1961. Hardcover. Book Condition: Fair. No Jacket. Reprint. 219 pages. "When first published in 1923 this work became the first book-length discussion of the scope and function of professional public relations and of its practitioner, the counsel on public relations." - from Preface. Bernays has subsequently come to be known as the 'Father of Spin'. Light wear. Library markings upon each edge of text and title page. Pocket removal markings inside each board. Front endpaper was removed and in the process the front hinge was opened. No library markings on spine, thus this copy will look handsome when placed in your book case. Bookseller Inventory # 134A7833

22.

Biography of an Idea: Memoirs of Public Relations Counsel.

BERNAYS, Edward L.
(New York, NY, U.S.A.)
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Book Description: Simon & Schuster, New York, 1965. hardcover. Book Condition: very good. First. Illustrated. 849pp., thick 8vo, black cloth; some pencil underlining. New York: Simon and Schuster, (1965). First printing. A very good copy. Bookseller Inventory # 245016

23.

The Broadway Anthology.

BERNAYS, EDWARD L., SAMUEL HOFFENSTEIN, WALTER J. KINGSLEY & MURDOCH PEMBERTON.
(Copenhagen, ., Denmark)
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Book Description: New York, 1917. Small 8vo. Original paper binding with original printed paper label to front board. Removed library-labels to front end-papers and a stamp to title-page. Handwritten number to lower spine. A bit of wear to capitals and corners. Otherwise nice and clean. Scarce first edition of this important American 20th century production, being the famous book of poems by the four leading press agents of the theatre and music, in free-verse style of the period, introducing the reader to the backstage of Broadway.The work constitutes the great public relations-pioneer Edward L. Bernay's debut book. Edward Louis Bernays (1891 -1995), now known as "the father of public relations" and named by Life Magazine as one of the 100 most influential Americans of the 20th century, was the nephew (on both sides) of Sigmund Freud, whose psychoanalytical theories he used in his own attempt at establishing the fields of mass manipulation and public relations. He is one of the most fascinating and influential characters of the 20th century and probably the person who has changed the collective human mind of the 20th century most profoundly. Bookseller Inventory # 49004

24.
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Book Description: Newstrack, USA, 1984. Paperback. Book Condition: Good. First Edition. "Public relations Counsel Edward L. Bernays was the advisor of presidents from Coolidge through Eisehhower, and his clients included the United States Government." - from case. Narrated by Merwin Smith. Unmarked with average wear. A sound copy. Bookseller Inventory # 106C9885

25.

Crystallizing Public Opinion

Bernays, Edward L
Bookseller: Better World Books
(Mishawaka, IN, U.S.A.)
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Book Description: Liveright Pub. Corp, New York, 1961. hardcover. Book Condition: Fair. Third. N/A. 1961 Hardcover Third . 219 p. Former Library book. Shows definite wear, and perhaps considerable marking on inside. Bookseller Inventory # GRP69077146

26.

Public Relations

Bernays, Edward L.
Bookseller: Holland's Books
(Portland, OR, U.S.A.)
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Book Description: University of Oklahoma Press, 1952. Hardcover. Book Condition: Very Good. Dust Jacket Condition: Good. 1st Edition. A few tiny spots on front edge. Content clean and sturdy. Jacket has large chip at spine heel, corners knicked, upper edge has been trimmed. Bookseller Inventory # 039590

27.

The Later Years: Public Relations Insights 1956-1986

Bernays, Edward L.
(Ladysmith, BC, Canada)
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Book Description: H&M Publ., USA, 1986. Soft Cover. Book Condition: Very Good. 0961764201 152 pages. Commemorates the unique relationship between Edward L. Bernays and the Public Relations Quarterly. Bernays was considered the dean of modern public relations. He also helped introduce and popularize the works of his uncle Sigmund Freud to the English-speaking world. Clean, bright and unmarked. Tight and square. Light wear and rubbing to covers. Nice copy. Bookseller Inventory # 15103697

28.

Biography of an Idea: Memoirs of Public Relations Counsel by Edward L. Bernays

Edward L. Bernays
Bookseller: Griffin Books
(Stamford, CT, U.S.A.)
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Book Description: Simon and Schuster, 1965. Hardcover. Book Condition: Used: Good. Dust Jacket Condition: Missing. 1965 first printing is clean tight and unmarked but lacks the jacket. VG/missing. Please email for photos. Larger books or sets may require additional shipping charges. Bookseller Inventory # 42757

29.

Biography of an Idea: Memoirs of Public Relations Counsel Edward L. Bernays

Edward L. Bernays
Bookseller: OwlsBooks
(Toledo, OH, U.S.A.)
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Book Description: Simon and Schuster. Hardcover. Book Condition: GOOD. A little bit of wear. May contain some library markings. Bookseller Inventory # V2436119616

30.

Public Relations

Bernays, Edward L.
(Ladysmith, BC, Canada)
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Book Description: University of Oklahoma Press, USA, 1970. Hardcover. Book Condition: Fine. Dust Jacket Condition: Very Good. Fifth Printing. 0806102438 374 pages. Suggested reading. Index. "Presents here his conception of public relations, a profession he helped to found: its importance to individuals, organizations, governments. His ideas, backed by years of successful practice, offer a sound basis for public relations." - from dust jacket. Author, a nephew of Sigmund Freud, conducted many important public relations exercises and has come to be known as the "Father of Spin." His techniques are very much in evidence in today's news. Book clean, bright and unmarked with negligible wear. Light wear to glossy dust jacket. Lovely copy of this important work. Bookseller Inventory # 163A0797

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