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Bernays, Edward L.

Published by Boni and Liveright, New York (1923)

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Item Description: Boni and Liveright, New York, 1923. Hardcover. Book Condition: Good. First Edition. 218 pages. Bernays was a nephew of Sigmund Freud and in recent years has come to be known as "The Father of Spin." In this very rare first edition copy Bernays ". Tries to set down the broad principles that govern the new profession of public relations counsel. This profession in a few years has developed from the status of circus agent to what is obviously an important position in the conduct of the world's affairs." - from Foreward. Sections include: Scope and Functions; The Group and Herd; Technique and Method; Ethical Relations. Binding intact. Average wear and soiling externally. Prior owner's signature upon front free endpaper else contents unmarked. '170' written at base of spine. Moderate yellowing to contents. Quality copy of this very significant work. Bookseller Inventory # 227A7944

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Edward L Bernays

Published by H. Liveright

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From: OwlsBooks (Lakewood, WA, U.S.A.)

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Item Description: H. Liveright. Hardcover. Book Condition: GOOD. Good clean copy with no missing pages might be an ex library copy; Possibly may have minor marginal notes and or highlighting. Bookseller Inventory # 2511688983

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Bernays, Edward L.

Published by Boni and Liveright, New York (1926)

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Item Description: Boni and Liveright, New York, 1926. Hardcover. Book Condition: Good. Dust Jacket Condition: Good. Second Printing. 218 pages. Second printing of the 1923 first edition. "The first book to be devoted exclusively to an occupation which is gradually becoming of overwhelming national importance." - N.Y. Times Book Review. Unmarked with moderate wear. Binding tight. Dust jacket now preserved in glossy new archival-grade Brodart cover. A quality vintage copy of this highly significant work. A wonderful addition to the bookshelf of any prominent public relations professional. Bookseller Inventory # 227G1852

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Bernays, Edward L.

Published by The Viking Press, New York (1941)

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Item Description: The Viking Press, New York, 1941. Hardcover. Book Condition: Good. Second Printing. 128 pages. Second printing of the 1940 first edition. Specially printed in connection with the national program of Appreciate America Inc. "At this very moment attempts directed, financed, or encouraged from Europe, Asia, and even from within our borders are being made to destroy our national unity and morale, to create and enlarge differences among us which might make for confusion, panic, and collapse, if we were attacked by an enemy." - from page vii. Bernays designed this plan to galvanize the ties of common interest of Americans for the purpose of achieving a strong national morale. His plan includes "proved methods of persuasion, of influencing, of crystallizing and mobilizing public opinion." - from page viii. Chapters include: What is Democracy; Speak Up for Democracy; What Democracy Means to You; Accusations and Answers; Saboteurs of Democracy; How to Speak Up for Democracy - General; Planned Events - Backbone of Your Campaign; Planning to Speak Up for Democracy; Holidays and other Celebrations - Springboards for Democracy; The Press; Using the Mail/Pamphlets/Leaflets; The Forum Discussion; Radio/Motion Pictures/Other Media; Youth; plus a variety of important information useful for campaigning. Boards illustrated in patriotic red, white and blue motif. Gift greetings upon front free endpaper, otherwise unmarked. Binding intact. Average wear. A sound copy of this important Bernays work. Bookseller Inventory # 134G3702

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Bernays, Edward L.

Published by Horace Liveright, New York (1930)

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Item Description: Horace Liveright, New York, 1930. Hardcover. Book Condition: Good. Third Printing. 159 pages. Third printing of the 1928 first edition. The landmark work by the man who has come to be known as "The Father of Spin." "The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country." - from page 9. Chapters include: Organizing Chaos; The New Propaganda; The New Propagandists; The Psychology of Public Relations; Business and the Public; Propaganda and Political Leadership; Women's Activities and Propaganda; Propaganda for Education; Propaganda in Social Services; Art and Science; The Mechanics of Propaganda. Average wear. Unmarked. Binding intact. Moderate age-toning to contents. A sound early copy of this profoundly influential work. Bookseller Inventory # 238G3738

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Bernays, Edward L. (Signed)

Published by Simon and Schuster, New York (1965)

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Item Description: Simon and Schuster, New York, 1965. Hardcover. Book Condition: Good. Dust Jacket Condition: Good. First Printing. Signed 849 pages including index and black and white photographic plates. Signed and inscribed by author upon front free endpaper. ". Author is the pioneer who did more than anyone else to establish the principles, practices and ethics of public relations. Mr. Bernays describes the many national movements, social beliefs, trends, fashions and fads that have resulted from his carefully planned public relations activities. He reveals the secrets, the techniques, the causes and consequences of his glamorous, crucial, yet little understood profession. A fascinating inside account of the men, the events and the ideas that have been at the center of America's history in the twentieth century." - from dust jacket. Light wear to book. Binding sound. Few drops of soiling to fore-edge. Infrequent underlining and marginal lines. Average wear and soiling to price-clipped dust jacket now preserved in archival-grade Brodart. A magnificent addition to any public relations collection. Bookseller Inventory # 106C8447

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Bernays, Edward L. (signed)

Published by Simon & Schuster (1965)

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From: Hurlingham Books (London, United Kingdom)

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Item Description: Simon & Schuster, 1965. Hardcover. Book Condition: Very Good. Dust Jacket Condition: Good. 1st Edition. 849 pages including index and black and white photographic plates. Signed by the author and inscribed to Elliot Phillipp, who died on September 27 aged 95, was a gynaecologist and obstetrician who worked with Patrick Steptoe and Robert Edwards on the development of in vitro fertilisation. ". Author is the pioneer who did more than anyone else to establish the principles, practices and ethics of public relations. Mr. Bernays describes the many national movements, social beliefs, trends, fashions and fads that have resulted from his carefully planned public relations activities. He reveals the secrets, the techniques, the causes and consequences of his glamorous, crucial, yet little understood profession. A fascinating inside account of the men, the events and the ideas that have been at the center of America's history in the twentieth century.". For detailed description and photos of this book, please contact us. Signed by Author(s). Bookseller Inventory # 025543

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Bernays, Edward L.

Published by Liveright (1936)

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From: PASCALE'S BOOKS (NORTH READING, MA, U.S.A.)

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Item Description: Liveright, 1936. Hard Cover. Book Condition: Fine-. First published in 1928, this book is the fith printing from December 1936, 159 pages. "The conscious and intelligent manipulation of the organizaed habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country." FINE- HARDCOVER, gilt lettering is bright on the spine and cover. A nice copy of this scarce book. Size: 8vo - over 7¾" - 9¾" tall. Bookseller Inventory # 026293

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Bernays, Edward L. (Signed)

Published by University of Oklahoma Press, Norman, OK, U.S.A. (1980)

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Item Description: University of Oklahoma Press, Norman, OK, U.S.A., 1980. Paperback. Book Condition: Fair. Reprint. Signed Signed and inscribed by author upon half-title page. 374 pages. Index. List of selected readings. Bernays ".presents here his conception of public relations, a profession he helped to found; its importance to individuals, organizations, and governments. His ideas, backed by years of successful practice, offer a sound basis for the profession." - from front cover. Some page corners were folded. Considerable markings to contents. Highlighting on one page. Somewhat above-average wear. Lower corner of front cover clipped. Sunning to spine. Binding intact. New York Times clipping of author's wife's obituary laid in. Bookseller Inventory # 234C9826

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Bernays, Edward L. - Editor: Contributors: Cutler, Howard W.; Dodge, Sherwood; Fine, Benjamin; Fleischman, Doris; Ginsburgh, A. Robert; Jones, John Price; Samstag, Nicholas

Published by University of Oklahoma Press, Norman, OK, U.S.A. (1969)

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Item Description: University of Oklahoma Press, Norman, OK, U.S.A., 1969. Hardcover. Book Condition: Good. Third Printing. 246 pages. Index. Third printing of the 1955 first edition. "A well-planned public relations program, says Edward L. Bernays, U.S. Publicist Number 1, is executed in accordance with scientific principles. This book is based on the findings of social scientists, whose dispassionate approach and methods may be likened to those of the engineering professions. A systematic presentation of the principal organizational problems in any public relations undertaking." - from dust jacket of first edition (not included with this copy). Average wear to navy blue cloth-covered boards. Usual library markings. Binding intact. A worthy early printing of this public relations classic. Bookseller Inventory # 237G3739

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Edward L. Bernays

Published by Liveright Publishing Corp., New York (1933)

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From: Laura Grim (Austin, TX, U.S.A.)

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Item Description: Liveright Publishing Corp., New York, 1933. Hardcover. Book Condition: Fair. Dust Jacket Condition: No Dust Jacket. This is the 4th printing, 1933. Dampness has adversly affected rear cover resulting in spotting and wrinkling of the cloth. Rear board has a presure crease near bottom edge. Covers are badly damaged (spotted and stained) from damp staining, but contents are good. Gilt lettering is readable on the spine and remains bright on the front board. Text is clean and bright. Several pages have light corner creases. Small black mark on bottom edge. Bookseller Inventory # 13071

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Bernays, Edward L.; Hershey, Burnet: Editors

Published by Praeger, U.S.A. (1970)

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Item Description: Praeger, U.S.A., 1970. Hardcover. Book Condition: Fair. First Edition. 316 pages. Published in cooperation with The Emergency Committee for Reappraisal of U.S. Overseas Policies and Programs, and The Overseas Press Club Foundation, Edward R. Murrow Memorial Fund. In light of the communications revolution of the last fifty years, this work addresses the urgent need for the U.S. Overseas Information Agency (USIA) to "be brought into line with changed political conditions, the new techniques of communication, and the findings of social scientists." - from Preface. Moderate wear. Binding intact. Usual library markings. A sound copy. Bookseller Inventory # 116G3740

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Edward L. Bernays

Published by Liveright Publishing Corp., New York (1933)

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Item Description: Liveright Publishing Corp., New York, 1933. Hardcover. Book Condition: Good. Fourt Printing. Octavo. Octavo. Hardcover Cloth. Fourt Printing. 1933. 159 pp. Landmark publication regarding sociology and public relations. Bound in original black publisher's cloth with gilt title and author stamp. Mild bumps and rubs along extremities. Page edges deckled. Interior text is clean in every way throughout. Binding solid. Bookseller Inventory # GRP80034674

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Bernays, Edward L.

Published by Simon and Schuster, Bx-72 (1965)

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From: Apollo Books (Long Island City, NY, U.S.A.)

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Item Description: Simon and Schuster, Bx-72, 1965. Hardcover. Book Condition: Very Good. Dust Jacket Condition: Very Good. First Edition; First Printing. Hardcover. 8vo. Simon and Schuster. 1965. 849 pgs. DJ in VG shape with light shelfwear present to the DJ. No ownership marks present. Text is clean and free of marks, binding tight and solid, boards clean with no wear present. Photos sent upon request. 569, bx-72; 8vo 8" - 9" tall; 849 pages. Bookseller Inventory # 31199

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Bernays, Edward L.

Published by Liveright, New York (1961)

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Item Description: Liveright, New York, 1961. Hardcover. Book Condition: Fair. Reprint. 219 pages. "When first published in 1923 this work became the first book-length discussion of the scope and function of professional public relations and of its practitioner, the counsel on public relations." - from Preface. Bernays has subsequently come to be known as the 'Father of Spin'. Light wear. Library markings upon each edge of text and title page. Pocket removal markings inside each board. Front endpaper was removed and in the process the front hinge was opened. No library markings on spine, thus this copy will look handsome when placed in your book case. Bookseller Inventory # 134A7833

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Bernays, Edward L.

Published by Simon and Schuster, New York (1965)

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Item Description: Simon and Schuster, New York, 1965. Hardcover. Book Condition: Good. First Printing. 849 pages including index and black and white photographic plates. ".Bernays is the pioneer who did more than anyone else to establish the principles, practices and ethics of public relations. Here he describes the many national movements, social beliefs, trends, fashions and fads that have been the result of his carefully planned public relations activities. Reveals the secrets, the techniques, the causes and consequences of his glamorous and crucial, yet little understood profession. A fascinating inside account of the men, the events and the ideas that have been at the center of America's history in the twentieth century." - from dust jacket. Unmarked. Binding sound. Average wear. A sound copy of this important work. Bookseller Inventory # 237C9274

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Bernays, Edward L.

Published by Boni and Liveright, New York, N.Y. (1927)

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From: Seven Stars (Cambridge, MA, U.S.A.)

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Item Description: Boni and Liveright, New York, N.Y., 1927. Hardcover. Book Condition: Very Good. Dust Jacket Condition: Fair. 8vo - over 7¾" - 9¾" tall. This is the 3rd printing. This is a pioneering work on the subject matter. A good clean copy. Bookseller Inventory # 000269

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BERNAYS, Edward L. (1891 - 1995)

Published by New York (1928)

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From: Argosy Book Store, ABAA, ILAB (New York, NY, U.S.A.)

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Item Description: New York, 1928. unbound. 1 page on his business letterhead, 10.5 x 7.25 inches, New York City, August 21, 1928. In this letter, Bernays offers a glowing recommendation for his former secretary, in part: ".She can take the most difficult kind of dictation and turns out quick clean copy. Her personality is so good that we suggested to her the possibility of exploiting it as a model and.in her spare time act as stenographer and typist.I think that you will profit by having her with you." Several creases; small chip on the left edge. Very good(-) condition. Bookseller Inventory # 248019

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Bernays, Edward L.

Published by Boni and Liveright, NY (1926)

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From: White Unicorn Books (IOBA) (Dallas, TX, U.S.A.)

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Item Description: Boni and Liveright, NY, 1926. Hardcover. Book Condition: Good. Dust Jacket Condition: Good. Second Printing. 218 pages; Good/Good. Blue cloth cover with just a bit of shelf rub at head and tail of spine. Tiny bit of shelf rub at corner tips. Gold lettering of title, author, and publisher on spine is still bright. Outside page edges age tanning. Name inside front free endpaper, in pencil. Binding is good, still fairly tight. Text clear and sharp. Dust Jacket rubbed, very browned and somewhat soiled but text clearly visible. DJ is chipped at top and bottom spine tips. Also, tiny chips at corner tips. Several small (about 1/4 inch or less) tears. Now in protective sleeve. The second printing of this classical work. "Edward Louis Bernays 1891 - 1995, was an American pioneer in the field of public relations along with Ivy Lee, referred to in his obituary as 'the father of public relations'. Combining the ideas of Gustave Le Bon and Wilfred Trotter on crowd psychology with the psychoanalytical ideas of his uncle, Dr. Sigmund Freud, Bernays was one of the first to attempt to manipulate public opinion using the subconscious." [Wikipedia] In this book, Mr. Bernays has, in his words, "tried to set down the broad principles that govern the new profession of pubic relations counsel". Although written in 1923, the book still contains much useful information for the PR fan and an early printing is a must for the collector in this field. Bookseller Inventory # 19654

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Bernays, Edward L.

Published by Simon and Schuster, New York (1965)

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From: Mullen Books, Inc. ABAA / ILAB (Marietta, PA, U.S.A.)

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Item Description: Simon and Schuster, New York, 1965. Hardcover. First edition. Black cloth gilt-embossed title on spine and signature on front cover. Plain white glossy printed dustjacket. (xi), 849 pp. jacket design by Alfred Zalon. This copy is derived from the library of Clare Boothe Luce, who's blindstamp is present and who is mentioned at length in certain passages within the text. A very nice association copy of an extraordinary book, and a wonderful association copy. VG, few spots to fore-edges, dustjacket VG with no tears. Bookseller Inventory # 150567

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Edward L Bernays

Published by Kessinger Publishing, LLC (2004)

ISBN 10: 1419173383 ISBN 13: 9781419173387

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From: ExtremelyReliable (RICHMOND, TX, U.S.A.)

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Item Description: Kessinger Publishing, LLC, 2004. Hardcover. Book Condition: New. This item is printed on demand. Bookseller Inventory # DADAX1419173383

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Edward L. Bernays

Published by Simon and Schuster (1965)

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From: Redux Books (Grand Rapids, MI, U.S.A.)

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Item Description: Simon and Schuster, 1965. Hardcover. Book Condition: Used: Good. First Edition. Good+ hardcover with poor DJ. FIRST PRINTING. Pages are clean and unmarked. Covers show minor shelf wear (protected quite well with DJ). Binding is tight, hinges strong. Dust jacket shows edge wear with creases and tears. Previous owner's small name stamp on bottom inside front cover (1 inch) and also on side of one page.; 100% Satisfaction Guaranteed! Ships same or next business day!. Bookseller Inventory # 51501060074

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Bernays, Edward L.

Published by University of Oklahoma Press, Norman (1955)

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From: Better World Books (Mishawaka, IN, U.S.A.)

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Item Description: University of Oklahoma Press, Norman, 1955. hardcover. Book Condition: Good. 1st ed. N/A. 1955 Hardcover 1st ed. illus. . viii, 246 p. Shows some signs of wear, and may have some markings on the inside. Bookseller Inventory # GRP62675956

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Bernays, Edward L. (Editor); Cutler, Howard Walden; dodge, Sherwood; Fine, Benjamin; Fleischman, Doris E.; Ginsburgh, A. Robert; Jones, John Price; Samstag, Nicholas

Published by Univerity of Oklahoma, Norman, OK (1955)

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From: Earl The Pearls (Edmond, OK, U.S.A.)

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Item Description: Univerity of Oklahoma, Norman, OK, 1955. Hardcover. Book Condition: Very Good. Dust Jacket Condition: Fair. 1st Edition. 8vo - over 7¾ - 9¾" tall. 1956 2nd printing. Edgeworn and chipped DJ. Binding tight and square. Name else pages clean and free of writing or marks. Bookseller Inventory # BC06A-100

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BERNAYS, Edward L.

Published by Simon & Schuster, New York (1965)

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From: Argosy Book Store, ABAA, ILAB (New York, NY, U.S.A.)

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Item Description: Simon & Schuster, New York, 1965. hardcover. Book Condition: very good. First. Illustrated. 849pp., thick 8vo, black cloth; some pencil underlining. New York: Simon and Schuster, (1965). First printing. A very good copy. Bookseller Inventory # 245016

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Bernays, Edward L.; Hoffenstein, Samuel; Kingsley, Walter J.; Pemberton, Murdock

Published by Duffield & Company, New York (1917)

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Item Description: Duffield & Company, New York, 1917. Hardcover. Book Condition: Very Good. First edition. A Very Good copy of the first edition, first printing, in the Publisher's original paper-covered boards (chipping to the upper spine, some rubbing to the spine label, minor marking to the front board label, tiny rubs to the board corners, scattered foxing, primarily to the pastedowns and free endpapers), INSCRIBED AND SIGNED BY WALTER J. KINGSLEY TO LOUIS V. DEFOE on the front free endpaper with Defoe's bookplate to the front pastedown; a remarkable anthology of Poetry by four monumental individuals who through their work had a substantial effect on society. Edward L. Bernays, author of the influential book "Propaganda" (Liveright, 1928), was a nephew of Sigmund Freud -- being the son of Freud's sister Anna and of Ely Bernays -- himself the brother of Freud's wife Martha. In his Obituary, the New York Times described Bernays as "the Father of Public Relations" and, in noting his influence on Society stated that he was "an early leader in the public relations field who devised or developed many techniques for influencing public opinion.was instrumental in the formation of opinion-shaping methods that were used on behalf of many business and industrial enterprises, welfare and civic groups, and governments at home and abroad.[and] helped shape public relations by favoring the use of endorsements from opinion leaders, celebrities, doctors and other "experts" to strengthen the arguments his clients wanted to make." Bernays utilized ideas of crowd psychology propounded by Gustave Le Bon and Wilfred Trotter, along with his uncle Sigmund Freud's psychoanalytical ideas, to manipulate public opinion, a practice he viewed as necessary in order to counteract what he saw as irrational human behavior. Bernays, in short, founded the modern practice of Public Relations. Life Magazine named him one of the 100 most influential Americans of the 20th century. On the debit side, Bernays's ideas were used to overthrow Jacobo Arbenz Guzman the democratically elected President of Guatemala, and Supreme Court Justice Felix Frankfurter described Bernays [and Ivy Lee] as "professional poisoners of the public mind, exploiters of foolishness, fanaticism and self-interest". Screenwriter and music composer Samuel Hoffenstein wrote scripts for many notable movies, including Dr. Jekyll and Mr. Hyde (1931), The Miracle Man (1932), Phantom of the Opera (1943), The Wizard of Oz (1939), Tales of Manhattan (1942), Flesh and Fantasy (1943), and Laura (1944). Hoffenstein also was acclaimed for his Poetry. Walter J. Kingsley was one of the most notable Press Agents of the early 20th Century, and Murdoch Pemberton, newspaper reporter, Broadway publicist, playwright, and poet, became the New Yorker's first art critic and co-hosted the luncheon that launched the Algonquin Round Table. As noted above, this copy boasts a fine Association, being inscribed by co-author Walter Kingsley to Louis V. DeFoe, noted drama critic and editor of David Belasco's "The Theatre Through Its Stage Door". Copies of the book are quite scarce to the market, signed copies are scarcer still, and signed copies having a notable Association are as scarce as hen's teeth. A Very Good copy of this SIGNED ASSOCIATION COPY, SIGNED AND INSCRIBED BY LEADING PRESS AGENT WALTER J. KINGSLEY TO NOTED DRAMA CRITIC LOUIS V. DEFOE, BEING ALSO THE DEBUT BOOK OF EDWARD L. BERNAYS, ONE OF THE MOST INFLUENTIAL MEN OF THE MODERN ERA. Bookseller Inventory # 5071

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Bernays, Edward L.

Published by Simon & Schuster, New York (1965)

Used Hardcover First Edition

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From: Luftmensch Books (New York, NY, U.S.A.)

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Destination, Rates & Speeds

Item Description: Simon & Schuster, New York, 1965. Hard Cover. Stated First Edition. VG+ copy in VG lt. rubbed and edgeworn DJ with lt. bump to bottom corners sm. chip to spine head; this is a very nice copy. Bookseller Inventory # 34792

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BERNAYS, EDWARD L., SAMUEL HOFFENSTEIN, WALTER J. KINGSLEY & MURDOCH PEMBERTON.

Used Softcover First Edition

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From: Lynge & Søn ILAB-LILA (Copenhagen, Denmark)

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Destination, Rates & Speeds

Item Description: New York, 1917. Small 8vo. Original paper binding with original printed paper label to front board. Removed library-labels to front end-papers and a stamp to title-page. Handwritten number to lower spine. A bit of wear to capitals and corners. Otherwise nice and clean. Scarce first edition of this important American 20th century production, being the famous book of poems by the four leading press agents of the theatre and music, in free-verse style of the period, introducing the reader to the backstage of Broadway.The work constitutes the great public relations-pioneer Edward L. Bernay's debut book. Edward Louis Bernays (1891 -1995), now known as "the father of public relations" and named by Life Magazine as one of the 100 most influential Americans of the 20th century, was the nephew (on both sides) of Sigmund Freud, whose psychoanalytical theories he used in his own attempt at establishing the fields of mass manipulation and public relations. He is one of the most fascinating and influential characters of the 20th century and probably the person who has changed the collective human mind of the 20th century most profoundly. Bookseller Inventory # 49004

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Bernays, Edward L.

Published by H&M Publ., USA (1986)

ISBN 10: 0961764201 ISBN 13: 9780961764203

Used Paperback First Edition

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From: RareNonFiction, IOBA (Ladysmith, BC, Canada)

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Item Description: H&M Publ., USA, 1986. Paperback. Book Condition: Very Good. First Edition. 0961764201 152 pages. Commemorates the unique relationship between Edward L. Bernays and the Public Relations Quarterly. Bernays was considered the dean of modern public relations. He also helped introduce and popularize the works of his uncle Sigmund Freud to the English-speaking world. Clean, bright and unmarked. Tight and square. Light wear and rubbing to covers. Nice copy. Bookseller Inventory # 15103697

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Bernays, Edward L.

Published by Newstrack, USA (1984)

Used Paperback First Edition

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From: RareNonFiction, IOBA (Ladysmith, BC, Canada)

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Item Description: Newstrack, USA, 1984. Paperback. Book Condition: Good. First Edition. "Public relations Counsel Edward L. Bernays was the advisor of presidents from Coolidge through Eisehhower, and his clients included the United States Government." - from case. Narrated by Merwin Smith. Unmarked with average wear. A sound copy. Bookseller Inventory # 106C9885

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