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Services Marketing (4th International Edition): Zeithaml, Valarie A.;

Zeithaml, Valarie A.; Bitner, Mary Jo; Gremler, Dwayne D.

Published by McGraw-Hill Education (ISE Editions)

ISBN 10: 0071244964 ISBN 13: 9780071244961

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Item Description: McGraw-Hill Education (ISE Editions). Paperback. Book Condition: Fair. Bookseller Inventory # G0071244964I5N00

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Services Marketing (4th International Edition): Zeithaml, Valarie A.;

Zeithaml, Valarie A.; Bitner, Mary Jo; Gremler, Dwayne D.

Published by McGraw-Hill Education (ISE Editions)

ISBN 10: 0071244964 ISBN 13: 9780071244961

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Item Description: McGraw-Hill Education (ISE Editions). Paperback. Book Condition: Fair. Bookseller Inventory # G0071244964I5N00

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Services Marketing: Valarie Zeithaml, Mary

Valarie Zeithaml, Mary Jo Bitner, Dwayne D. Gremler

ISBN 10: 0072961945 ISBN 13: 9780072961942

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Item Description: Book Condition: Fair. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: SOME ] [ Writing: SOME ] [ Edition: fourth ] Publisher: McGraw-Hill/Irwin Pub Date: 5/2/2005 Binding: Hardcover Pages: 736 fourth edition. Bookseller Inventory # 5221076

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Services Marketing: Valarie Zeithaml; Mary

Valarie Zeithaml; Mary Jo Bitner; Dwayne D. Gremler

Published by McGraw-Hill/Irwin (2002)

ISBN 10: 0072471425 ISBN 13: 9780072471427

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Item Description: McGraw-Hill/Irwin, 2002. Hardcover. Book Condition: Used: Very Good. Bookseller Inventory # SONG0072471425

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Services Marketing (4th International Edition): Zeithaml, Valarie A.;

Zeithaml, Valarie A.; Bitner, Mary Jo; Gremler, Dwayne D.

Published by McGraw-Hill Education (ISE Editions) (2005)

ISBN 10: 0071244964 ISBN 13: 9780071244961

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From: Book Deals (Lewiston, NY, U.S.A.)

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Item Description: McGraw-Hill Education (ISE Editions), 2005. Book Condition: Used. This Book is in Good Condition. Clean Copy With Light Amount of Wear. 100% Guaranteed. Bookseller Inventory # ABE_book_usedgood_0071244964

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International Edition
International Edition

Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler & Ajay Pandit

ISBN 10: 0078112052 ISBN 13: 9780078112058

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Item Description: Softcover. Book Condition: New. 6th edition. Brand new, softcover International edition book, different cover and isbn but contents are the same as US edition. ship via DHL or USPS within 3-5 days. Occasionally, international textbooks may come with different exercises at the end of chapters and may be Black and white. Restricted sales disclaimer wordings |Not for Sales in USA and Canada| are printed on the cover of the book only to misguide the students to prevent them from the purchasing the books. But in recent proceedings of court ruled that it is legal to buy/sell international edition in North America. We may ship the books from India or other Asian regions for inventory purpose. Return policy only for 30 days. Customer satisfaction guaranteed and in case of any queries please email us. Bookseller Inventory # BBB91221487595

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International Edition
International Edition

Zeithaml, Valarie A; Bitner, Mary Jo; Gremler, Dwayne D; Pandit, Ajay

Published by McGraw Hill Education (India) Privet Limited

ISBN 10: 1259026817 ISBN 13: 9781259026812

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Item Description: McGraw Hill Education (India) Privet Limited. Book Condition: New. 1259026817 International Edition, Brand New, Paperback, Delivery within 6-14 business days, Similar Contents as U.S Edition, ISBN and Cover design may differ. Choose Expedited shipping for delivery within 4-7 business days.We do not ship to PO Box, APO , FPO Address. In some instances, subjects such as Management, Accounting, Finance may have different end chapter case studies and exercises. International Edition Textbooks may bear a label "Not for sale in the U.S. or Canada" and "Content may different from U.S. Edition" - printed only to discourage U.S. students from obtaining an affordable copy. The U.S. Supreme Court has asserted your right to purchase international editions, and ruled on this issue. Access code/CD is not provided with these editions , unless specified.We may ship the books from multiple warehouses across the globe, including India depending upon the availability of inventory storage. Customer satisfaction guaranteed. Bookseller Inventory # SI3_9781259026812

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Services Marketing (4th International Edition): Zeithaml, Valarie A.,

Zeithaml, Valarie A., Bitner, Mary Jo, Gremler, Dwayne D.

Published by McGraw-Hill Education (ISE Editions) (2005)

ISBN 10: 0071244964 ISBN 13: 9780071244961

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From: Better World Books Ltd (Dunfermline, United Kingdom)

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Item Description: McGraw-Hill Education (ISE Editions), 2005. Book Condition: Good. 4th. N/A. Ships from the UK. Former Library book. Shows some signs of wear, and may have some markings on the inside. Bookseller Inventory # GRP16695225

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Services Marketing: Integrating Customer Focus Across the: Ajay Pandit,Valarie A.

Ajay Pandit,Valarie A. Zeithaml,Mary Jo Bitner,Dwayne D. Gremler

Published by McGraw Hill Education (2013)

ISBN 10: 1259026817 ISBN 13: 9781259026812

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Item Description: McGraw Hill Education, 2013. Softcover. Book Condition: New. 5th or later edition. Services Marketing, in its sixth edition, continues to base itself on the ever-reliable GAPS Model of Service Quality. The book?s underlining theme makes the reader understand that a strong customer relationship through quality service is the basis on which the most successful companies thrive. It also has a focus on the Strategic aspect without deviating from the base structure of the text to help the students realize the potential of Service Marketing. Contents: Part I: Foundations for Services Marketing 1. Introduction to Services 2. Conceptual Framework of the Book: The Gaps Model of Service Quality Part II: Focus on the Customer 3. Customer Expectations of Service 4. Customer Perceptions of Service Part III: Understanding Customer Requirements 5. Listening to Customers through Research 6. Building Customer Relationships 7. Service Recovery Part IV: Aligning Service Design and Standards 8. Service Innovation and Design 9. Customer-Defined Service Standards 10. Physical Evidence and the Servicescape Part V: Delivering and Performing Service 11. Employees? Roles in Service Delivery 12. Customers? Roles in Service Delivery 13. Managing Demand and Capacity Part VI: Managing Service Promises 14. Integrated Service Marketing Communications 15. Pricing of Services Part VII: Service and the Bottom Line 16. The Financial and Economic Impact of Service Cases Printed Pages: 0. Bookseller Inventory # 85736

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International Edition
International Edition

Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler & Ajay Pandit

ISBN 10: 1259026817 ISBN 13: 9781259026812

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Item Description: Soft cover. Book Condition: New. International Edition. Brand New, Softcover Black & White or color International Edition. GET IT FAST within 3-5 business days by UPS/DHL worldwide express with Tracking Number. Book printed in English. No shipping to PO Box/APO/FPO address. The international edition will has ISBN and cover design are exactly same as mentioned. Restricted sales disclaimer wordings |Not for Sales in USA and Canada| are printed on the cover of the book only to misguide the students to prevent them from the purchasing the books. But in recent proceedings of court ruled that it is legal to buy/sell international edition in North America. We may ship the books from India or other Asian regions for inventory purpose. Return policy only for 30 days. Customer satisfaction guaranteed and in case of any queries please email us. Bookseller Inventory # GBD23671487595

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International Edition
International Edition

Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler & Ajay Pandit

ISBN 10: 0078112052 ISBN 13: 9780078112058

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Item Description: Soft cover. Book Condition: New. International Edition. Brand New, SoftcoverBlack & White or color International Edition. GET IT FAST within 3-5 business days by UPS/DHL worldwide express with Tracking Number. Book printed in English. No shipping to PO Box/APO/FPO address. The international edition will has different ISBN and Cover design fromUSedition.[Please Read Carefully Before Buying]Occasionally, international textbooks may come with different exercises at the end of chapters. Restricted sales disclaimer wordings |Not for Sales inUSAand Canada| are printed on the cover of the book only to misguide the students to prevent them from the purchasing the books. But in recent proceedings of court ruled that it is legal to buy/sell international edition inNorth America. We may ship the books fromIndiaor other Asian regions for inventory purpose. Return policy only for 30 days. Customer satisfaction guaranteed and in case of any queries please email us. Bookseller Inventory # GBD1487595

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Services Marketing (Mcgraw-Hill Series in Marketing): Zeithaml, Valarie A.;

Zeithaml, Valarie A.; Bitner, Mary Jo; Gremler, Dwayne D.

Published by Mcgraw-Hill College (1996)

ISBN 10: 0070782504 ISBN 13: 9780070782501

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From: Irish Booksellers (Rumford, ME, U.S.A.)

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Item Description: Mcgraw-Hill College, 1996. Hardcover. Book Condition: New. book. Bookseller Inventory # 0070782504

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Services Marketing: Integrating Customer Focus across the: Alan Wilson, Valarie

Alan Wilson, Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler

Published by McGraw-Hill Higher Education 2008-02-01 (2008)

ISBN 10: 0077107950 ISBN 13: 9780077107956

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From: Bookdonors CIC (GALASHIELS, United Kingdom)

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Item Description: McGraw-Hill Higher Education 2008-02-01, 2008. Paperback. Book Condition: Very Good. Shipped from the UK. Paperback which reflects used condition. Friendly customer service. We are a not-for-profit Social Enterprise trading in used books to help people, charities and the environment. Bookseller Inventory # BDSAGK417PS-024

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Services Marketing (The McGraw-Hill series in marketing): Valarie A. Zeithaml,

Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler

Published by Mcgraw-Hill (Tx)

ISBN 10: 0071148817 ISBN 13: 9780071148818

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From: OwlsBooks (Toledo, OH, U.S.A.)

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Item Description: Mcgraw-Hill (Tx). Paperback. Book Condition: GOOD. Good clean copy with no missing pages might be an ex library copy; Possibly may have minor marginal notes and or highlighting. Bookseller Inventory # 2511409094

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International Edition
International Edition

Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler & Ajay Pandit

ISBN 10: 007108696X ISBN 13: 9780071086967

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Item Description: Soft cover. Book Condition: New. 5th or later Edition, International Edit. Brand New, Softcover Black & White or color International Edition. GET IT FAST within 3-5 business days by DHL worldwide express with Tracking Number. Book printed in English. No shipping to PO Box/APO/FPO address. The international edition will has different ISBN and Cover design from US edition. [Please Read Description Carefully Before Buying] Occasionally, international textbooks may come with different exercises at the end of chapters. Restricted sales disclaimer wordings |Not for Sales in USA and Canada| are printed on the cover of the book only to misguide the students to prevent them from the purchasing the books. But in recent proceedings of court ruled that it is legal to buy/sell international edition in North America. We may ship the books from India or other Asian regions for inventory purpose. Return policy only for 30 days. Customer satisfaction guaranteed and in case of any queries please email us. Bookseller Inventory # GBD11112142121

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Services Marketing: Valarie A. Zeithaml,

Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler,

Published by McGraw-Hill Professional

ISBN 10: 0071244964 ISBN 13: 9780071244961

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Item Description: McGraw-Hill Professional. Book Condition: New. Original Books from across the World in Brand New Condition --------- It can be shipped from U.S, Canada, Germany & India/Overseas centre subject to availability.____0071244964. book. Bookseller Inventory # RM_DDD_1252

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Services Marketing : Integrating Customer Focus Across: Zeithaml , Valarie

Zeithaml , Valarie , Bitner , Mary Jo & Gremler , Dwayne D.

Published by McGraw Hill (2006)

ISBN 10: 0071244964 ISBN 13: 9780071244961

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From: Sharston Books (Manchester, United Kingdom)

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Item Description: McGraw Hill, 2006. Soft cover. Book Condition: Very Good. 4th Edition. 0071244964 Used book; looks unread with very slight shelfwear. Contents include: Foundations for Services Marketing; Introduction to Services; Conceptual Framework of the Book; Focus on the Customer; Consumer Behavior in Services; Customer Expectations of Service etc. Bookseller Inventory # 3003464

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International Edition
International Edition

Zeithaml, Valarie A.; Bitner, Mary Jo; Gremler, Dwayne D.

Published by McGraw Hill Higher Education

ISBN 10: 0071263934 ISBN 13: 9780071263931

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From: STANZA TEXTBOOKS, LLC (Richardson, TX, U.S.A.)

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Item Description: McGraw Hill Higher Education. PAPERBACK. Book Condition: Fine. 0071263934 LIKE NEW- 5th Edition (International Edition)- clean pages. We ship same day, if order received by 1 pm CST (excluding weekends) orders received after 1 pm ships next business day. Bookseller Inventory # BB3931-30

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Services Marketing: Zeithaml, Valarie A.;

Zeithaml, Valarie A.; Bitner, Mary Jo; Gremler, Dwayne D.; Bitner, Ary Jo

ISBN 10: 0073380938 ISBN 13: 9780073380933

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Item Description: Book Condition: good. Used products do not contain supplements and some products may include highlighting and writing. Bookseller Inventory # 5649923-5

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Services Marketing: Integrating Customer Focus Across the: Zeithaml, Valarie A/

Zeithaml, Valarie A/ Bitner, Mary Jo/ Gremler, Dwayne D

Published by McGraw-Hill (2009)

ISBN 10: 0073380938 ISBN 13: 9780073380933

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From: Bookbyte (Salem, OR, U.S.A.)

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Item Description: McGraw-Hill, 2009. Hardcover. Book Condition: Good. Has minor wear and/or markings. SKU:9780073380933-3-0-3. Bookseller Inventory # 9780073380933-3-0-3

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Services Marketing (4th International Edition): Zeithaml, Valarie A.;

Zeithaml, Valarie A.; Bitner, Mary Jo; Gremler, Dwayne D.

Published by McGraw-Hill Education (ISE Editions)

ISBN 10: 0071244964 ISBN 13: 9780071244961

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From: SBA (New York, NY, U.S.A.)

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Item Description: McGraw-Hill Education (ISE Editions). PAPERBACK. Book Condition: New. 0071244964 Brand New Ship Promptly.Please allow 8 to 14 Business Days to deliver you the book.We Ship via Dhl,FedEx,Ups,USPS.Customer Satisfaction Guaranteed. Bookseller Inventory. Bookseller Inventory # FIC$DDD$E8052

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Services Marketing: Integrating Customer Focus Across the: Gremler, Dwayne D.,

Gremler, Dwayne D., Bitner, Mary Jo, Zeithaml, Valarie A., Wilson, Alan

Published by McGraw-Hill Higher Education (2012)

ISBN 10: 0077131711 ISBN 13: 9780077131715

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From: Revival Books Ltd (Rossendale, LANCS, United Kingdom)

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Item Description: McGraw-Hill Higher Education, 2012. Paperback. Book Condition: Very Good. Very Good: a copy that has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Most items will be dispatched the same or the next working day. Bookseller Inventory # mon0004338781

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Services Marketing: Integrating Customer Focus Across the: Valarie A. Zeithaml

Valarie A. Zeithaml , Mary Jo Bitner , Dwayne D. Gremler

Published by McGraw-Hill Publishing Co.; 3Rev Ed edition

ISBN 10: 0072471425 ISBN 13: 9780072471427

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From: New Book Sale (London, United Kingdom)

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Item Description: McGraw-Hill Publishing Co.; 3Rev Ed edition. Hardcover. Book Condition: Like New. In Stock , (No Marking / No Highlights / No Stamps / Unread / Just has a Usual Shelfwear) , Usually Dispatched within 1-2 Business Days , Safe Packing : Shrink Wrap + Bubble Wrap for more safety , Shipping Service : Priority ( Expedite ) Shipping : Ships By Courier Company Like DHL , TNT , FedEx , . Free Tracking Number for Priority ( Expedite ) Shipping Service , Please Note : Courier Company does not generally deliver to PO Boxes or APO addresses , Standard Shipping Services : Ships By airmail , Excellent Customer Services , Customer Satisfaction Guaranteed , Ships from UK Warehouse or Maybe from Our Oversease Warehouse ( uae warehouse or iran warehouse ) , without any changes in Shipping Rates. Bookseller Inventory # 0072471425--81

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Services Marketing (4th International Edition): Zeithaml, Valarie A.;

Zeithaml, Valarie A.; Bitner, Mary Jo; Gremler, Dwayne D.

Published by McGraw-Hill Education (ISE Editions) (2007)

ISBN 10: 0071244964 ISBN 13: 9780071244961

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Item Description: McGraw-Hill Education (ISE Editions), 2007. Softcover. Book Condition: Gut. 5. oder spätere Auflage. 254x200. Zustand: gepflegtes Buch mit etwas normalen Spuren, längere Widmung im Vorsatz, aussen etwas knittrig, sonst innen gut gepflegt. Bookseller Inventory # 001065

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Services Marketing: Zeithaml, Valarie A.;

Zeithaml, Valarie A.; Bitner, Mary Jo; Gremler, Dwayne D.

Published by McGraw Hill Higher Education (2012)

ISBN 10: 007108696X ISBN 13: 9780071086967

Used Softcover

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Item Description: McGraw Hill Higher Education, 2012. Book Condition: Used. This Book is in Good Condition. Clean Copy With Light Amount of Wear. 100% Guaranteed. Summary: Services Marketing , 6/e, is written for students and businesspeople who recognise the vital role that services play in the economy and its future. The advanced economies of the world are now dominated by services, and virtually all companies view service as critical to retaining their customers today and in the future. This edition focuses on knowledge needed to implement service strategies for competitive advantage across industries. In addition to standard marketing topics (such as pricing), this text introduces students to entirely new topics that include management and measurement of service quality, service recovery, the linking of customer measurement to performance measurement, service blueprinting, customer cocreation, and cross-functional treatment of issues through integration of marketing with disciplines such as operations and human resources. Each of these topics represents pivotal content for tomorrow's businesses as they attempt to build strong relationships with their customers. Bookseller Inventory # ABE_book_usedgood_007108696X

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Services Marketing: Zeithaml, Valarie A.;

Zeithaml, Valarie A.; Bitner, Mary Jo; Gremler, Dwayne D.

Published by McGraw Hill Higher Education (2012)

ISBN 10: 007108696X ISBN 13: 9780071086967

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Item Description: McGraw Hill Higher Education, 2012. Book Condition: New. Brand New, Unread Copy in Perfect Condition. A+ Customer Service! Summary: Services Marketing , 6/e, is written for students and businesspeople who recognise the vital role that services play in the economy and its future. The advanced economies of the world are now dominated by services, and virtually all companies view service as critical to retaining their customers today and in the future. This edition focuses on knowledge needed to implement service strategies for competitive advantage across industries. In addition to standard marketing topics (such as pricing), this text introduces students to entirely new topics that include management and measurement of service quality, service recovery, the linking of customer measurement to performance measurement, service blueprinting, customer cocreation, and cross-functional treatment of issues through integration of marketing with disciplines such as operations and human resources. Each of these topics represents pivotal content for tomorrow's businesses as they attempt to build strong relationships with their customers. Bookseller Inventory # ABE_book_new_007108696X

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Services Marketing: Zeithaml, Valarie A.;

Zeithaml, Valarie A.; Bitner, Mary Jo; Gremler, Dwayne D.

Published by McGraw Hill Higher Education

ISBN 10: 007108696X ISBN 13: 9780071086967

New PAPERBACK

Quantity Available: 3

From: BookSelectionOZ (Craigieburn, VIC, Australia)

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Item Description: McGraw Hill Higher Education. PAPERBACK. Book Condition: New. 007108696X Brand New Book In Bubble Wrap Packing .We Ship to Worldwide.We don't ship to PO Box address. Bookseller Inventory # EBN-ZXC-0859

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Services Marketing (4th International Edition): Zeithaml, Valarie A.;

Zeithaml, Valarie A.; Bitner, Mary Jo; Gremler, Dwayne D.

Published by McGraw-Hill Education (ISE Editions)

ISBN 10: 0071244964 ISBN 13: 9780071244961

Used PAPERBACK

Quantity Available: 1

From: Cloud 9 Books (West Palm Beach, FL, U.S.A.)

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Item Description: McGraw-Hill Education (ISE Editions). PAPERBACK. Book Condition: Fine. 0071244964 Like New Condition. Bookseller Inventory # LN3.0026005

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Services Marketing: Zeithaml, Valarie A.;

Zeithaml, Valarie A.; Bitner, Mary Jo; Gremler, Dwayne D.

Published by McGraw Hill Higher Education (2012)

ISBN 10: 007108696X ISBN 13: 9780071086967

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From: Irish Booksellers (Rumford, ME, U.S.A.)

Bookseller Rating: 5-star rating

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Item Description: McGraw Hill Higher Education, 2012. Paperback. Book Condition: New. book. Bookseller Inventory # 007108696X

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International Edition
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Sell Yours Current listings | Items I've sold | List an item for sale | Bulk Upload | Add product | Edit product | Payment History | Rating history | Bulk Status Update | Orders Export Your item will now be listed for sale at $60.36 Services Marketing Services Marketing By Valarie A. Zeithaml, Mary Jo Bitner and Dwayne D. Gremler Paperback (USA), May 2012 21 New or Used from 54.99 List another item for sale

Published by McGraw-Hill Education

ISBN 10: 007108696X ISBN 13: 9780071086967

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From: Supernew USA (Bangkok, ., Thailand)

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Item Description: McGraw-Hill Education. Soft cover. Book Condition: New. New, International Edition, 6th Edition . Premium quality books. Ship via FedEx, UPS, DHL. Delivery time is 3-5 biz days. Softcover, International Edition. Bookseller Inventory # 007108696X

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