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Published by Free Press, 2015
ISBN 10: 1501100173ISBN 13: 9781501100178
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Book
Paperback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Published by Free Press 1/17/2015, 2015
ISBN 10: 1501100173ISBN 13: 9781501100178
Seller: BargainBookStores, Grand Rapids, MI, U.S.A.
Book
Paperback or Softback. Condition: New. Market Driven Strategy: Processes for Creating Value 1.05. Book.
Published by Free Press, 2015
ISBN 10: 1501100173ISBN 13: 9781501100178
Seller: Lucky's Textbooks, Dallas, TX, U.S.A.
Book
Condition: New.
Published by Free Press, 2023
ISBN 10: 1501100173ISBN 13: 9781501100178
Seller: Save With Sam, North Miami, FL, U.S.A.
Book Print on Demand
Paperback. Condition: New. Brand New! This item is printed on demand.
Published by Simon & Schuster, New York, 2014
ISBN 10: 1501100173ISBN 13: 9781501100178
Seller: Grand Eagle Retail, Wilmington, DE, U.S.A.
Book
Paperback. Condition: new. Paperback. Now in its 21st printing, George S. Day's Market Driven Strategy first defined what it means to be "market- driven." Providing a foundation for Day's new companion volume The Market Driven Organization, this seminal work remains a vital resource for a generation of managers struggling to align their organizations to volatile markets. Contending that the rate of change in the market has clearly outstripped the speed at which a conventionally managed company can respond, Day makes a compelling case for first creating superior customer value, without which there can be no share-holder value. He presents a proven market-driven approach to formulating and implementing competitive strategy at the business-unit level -- "in the trenches" -- based upon materials that have been empirically tested and critiqued in more than 200 internal executive programs and strategic planning sessions at such companies as U.S. West, General Motors, Marriott, Kodak, and General Electric. Day introduces the five critical, interdependent choices that managers must make to create a market-driven strategy. With dozens of examples from companies such as Otis Elevator, GE, H.J. Heinz, Ikea, Nestle, Acuson, and 3M, he shows how forward-thinking companies select their markets, differentiate their products, choose their communication and distribution channels, decide on the scale and scope of their support activities, and select future areas for growth. Finally, Day persuasively documents the commitment to thinking and planning processes at these winning companies that harnesses the power of bottom-up understanding of customers and competitive realities with top-down vision and leadership. Originally published: New York: Free Press; London: Collier Macmillan, c1990. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Published by Simon and Schuster, 2014
ISBN 10: 1501100173ISBN 13: 9781501100178
Seller: PBShop.store US, Wood Dale, IL, U.S.A.
Book Print on Demand
PAP. Condition: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Published by Free Press, 2015
ISBN 10: 1501100173ISBN 13: 9781501100178
Seller: Russell Books, Victoria, BC, Canada
Book
Paperback. Condition: New. Reprint. Special order direct from the distributor.
Published by Free Press, 2015
ISBN 10: 1501100173ISBN 13: 9781501100178
Seller: GF Books, Inc., Hawthorne, CA, U.S.A.
Book
Condition: New. Book is in NEW condition.
Published by Free Pr, 2015
ISBN 10: 1501100173ISBN 13: 9781501100178
Seller: Revaluation Books, Exeter, United Kingdom
Book
Paperback. Condition: Brand New. reprint edition. 405 pages. 9.25x6.00x1.25 inches. In Stock.
Published by Simon & Schuster, 2015
ISBN 10: 1501100173ISBN 13: 9781501100178
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
Book Print on Demand
Paperback. Condition: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.
Published by Free Press, 2015
ISBN 10: 1501100173ISBN 13: 9781501100178
Seller: GoldenWavesOfBooks, Fayetteville, TX, U.S.A.
Book
Paperback. Condition: new. New. Fast Shipping and good customer service.
Published by Free Press, 2015
ISBN 10: 1501100173ISBN 13: 9781501100178
Seller: Byrd Books, Austin, TX, U.S.A.
Book
Paperback. Condition: very good. In Used Condition.
Published by Free Press, 2015
ISBN 10: 1501100173ISBN 13: 9781501100178
Seller: Wizard Books, Long Beach, CA, U.S.A.
Book
Paperback. Condition: new. New.
Published by Simon and Schuster, 2014
ISBN 10: 1501100173ISBN 13: 9781501100178
Seller: PBShop.store UK, Fairford, GLOS, United Kingdom
Book Print on Demand
PAP. Condition: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Published by Free Press, 2015
ISBN 10: 1501100173ISBN 13: 9781501100178
Seller: GoldBooks, Denver, CO, U.S.A.
Book
Paperback. Condition: new. New Copy. Customer Service Guaranteed.
Published by FREE PR, 2015
ISBN 10: 1501100173ISBN 13: 9781501100178
Seller: moluna, Greven, Germany
Book
Condition: New. Über den AutorrnrnGeorge S. Day holds the Geoffrey T. Boisi Professorship in the Department of Marketing and is Director of the Huntsman Center for Global Competition and Innovation at the Wharton School of the University of Pennsylv.