| Dear
[bookseller],
We’re 10 years old!! Help us celebrate this spring and summer by participating in our biggest campaign ever. We’re launching a brand new PR and advertising campaign and there are many exciting activities planned, including a fantastic contest with hundreds of prizes, and new opportunities for you to get involved and promote your business.
The Anniversary Contest – Hundreds of Prizes for Buyers and Booksellers
This is not just any contest!! It’s a once-in-a-lifetime chance
for a lucky booklover to indulge their passion for books with
our Grand Prize: A trip for 2 around the world to visit
10 Abebooks bookstores in 10 countries! (Participating booksellers will be
announced soon.) The lucky winners will travel to some of the
world’s most glamorous and literary cities, including London,
Berlin, Paris, and New York, and will visit with participating
Abebooks booksellers while they’re there.
We’re also offering buyers the chance to win one of hundreds of "Instant Win" prizes – new
books, collectible books, electronics, and much more. And Abebooks booksellers
will win too -- prizes include digital cameras, scanners, office & mailing supplies,
free subscriptions on your bookseller account and much more! Many thanks to our
partners, including our friends at Brodart, for helping to make this happen.
How
Does It Work?
Millions of bookmarks will be distributed to customers, each with its own unique
code.
- All
Abebooks booksellers are invited to participate! Just place
your Toolbox order and we’ll send you free bookmarks, posters,
and stickers to support the campaign. Include a bookmark
in each domestic order shipped between May 15th and July
31st – give
them out at your local library, book club, any where you
know booklovers are lurking!
- Bookmark
holders simply need to visit Abebooks.com to enter their
contest code to see if they are an instant winner and enter
to win the Grand Prize.
- The best part: if you deliver a winning bookmark, you
automatically win a prize too! The more bookmarks you distribute, the better your chances of winning!
How
Can You Order?
Just click on the link below and place your order for
free materials. Promo packs will include contest bookmarks,
posters, and stickers for the outside of your order packages.
But ordering ends March 31st, so don't delay!
The
contest will open online May 15.
Remember, when a customer enters a winning code that came from your bookstore, you win too!

More
Ways to Promote Your Bookstore
To
help tell the Abebooks story, we’ll be creating an online
gallery of real-life
stories from our booksellers and our buyers. Has bookselling
changed your life? What did you do in your "previous life"?
Did you ever help someone find a very special book, for a very
special reason? Please submit your story to features@abebooks.com.
You can see an example of a Bookseller story here.
We will ask your permission if we would like to use your story
in our offsite PR activities.
Have you added yourself to the Abebooks "Frappr Map" yet? It’s quick, and it’s free. This interactive online tool allows buyers to find you based on geographical location. Over 400 booksellers are already online - join
now!
We
look forward to celebrating this milestone with you!
Sincerely,
Sue,
Shaun & Jordan
Your Sales & Account Management Team
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