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The Bookseller Digest August 2007
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Hello,

Our Rare and Antiquarian bookseller account manager, Maria, spent an enlightening week at the Colorado Antiquarian Book Seminar. She shares her experience with you in this month's digest. Be sure to check out our newly launched Textbook Microsite, and you can also review the changes to our Roundtable Chat schedule, and details of upcoming promotional features. This month’s Customer Support tip is on responding to buyer inquiries and our Security and Trust tip is on preventing fraud - timely tips for this busy season!

Shaun, Jordan, Marc, and Maria
Your Sales & Account Management Team

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Highlights:

  • Textbook Microsite
  • Bookseller Ratings Launched to Buyers
  • CS Tips
  • Marketing & Events
  • Roundtable Chat Schedule Change
  • News & Announcements

    AbeBooks at The Colorado Antiquarian Book Seminar
    Maria attended The Colorado Antiquarian Book Seminar earlier this month. Now in its 29th year, the event provides an opportunity for leading specialists to share their expertise with booksellers, librarians and collectors.

    Maria reflects, “The seminar offered a great opportunity to meet a diverse group of people that care about books. Attendees were not all book sellers but everyone had a shared passion for books. As more booksellers choose to operate internet only bookstores events like this, and others offered by the Rare Book School, will become even more important, providing a way to network and share knowledge with colleagues.”

    She also gained deeper appreciation for what is involved in selling collectible books, noting, “Our rare and antiquarian sellers are a remarkable group of people. What we see through AbeBooks is such a small part of what they do.”

    See Maria’s full reports from Colorado in the AbeBooks blog, Reading Copy.

    Textbook Microsite Launched
    Classes begin in less than two weeks at many universities and colleges, and textbook season at AbeBooks is off to a roaring start. All indications point to this being the best textbook season ever!

    If you haven’t already done so, have a look through our recently launched Textbook Microsite. Designed to help students find and purchase your textbooks as quickly and easily as possible, the Microsite offers a multi-ISBN search function. AbeBooks is committed to connecting student buyers with your textbooks!

    If you have any questions about the Textbook Microsite or its features, please don’t hesitate to contact our Customer Support Team.

    Bookseller Ratings Launched to Buyers
    Bookseller Ratings were successfully launched to buyers on August 1. So far, the response from buyers has been exceedingly positive.

    We’ve noticed a trend toward improved completion rates amongst high numbers of AbeBooks booksellers. Improved completion rates mean higher Bookseller Ratings, improved buyer confidence, and, ultimately, increased sales!

    Tips

    Customer Support Tips

    Demelza
    Responding to Buyer Inquiries
    by Demelza
    Timely responses to buyer inquiries are one of the best ways to provide superior customer service. One of the most common buyer issues we see in Customer Support is non-response from booksellers. We require that booksellers respond to both pre- and post- purchase inquiries within 2 business days to maintain buyer satisfaction. Doing so can also drive sales and prevent returns, resulting in higher revenue for you!

    Marketing & Events

    Roundtable Chat Schedule Change
    In an effort to encourage more booksellers to participate in the monthly Roundtable Chats, we have made a slight adjustment to the schedule. Instead of a morning and afternoon chat occurring on the same day, going forward we will hold them two weeks apart.

    The next Roundtable Chat will be on August 28 from 9:00 a.m. to 10:00 a.m. PDT. This will be followed by a chat on September 9, from 3:00 p.m. to 4:00 p.m. PDT.

    Maria will still open a thread in the Bookseller Forum for you to submit your questions in advance. We look forward to seeing you there!

    Coming Up: Feature on Art Books
    Watch for our art books feature, coming in September. If you have an idea for a unique feature invloving new, out of print or collectible art volumes, send us an email!

    In the Works: Celebrity Book Buyers
    Has a politician, actor or sports star ever walked into your bookshop and bought a book? We are currently planning a feature on celebrity book buyers. If your bookshop has ever been visited by a prominent public figure, please tell us your story by taking this quick survey.

    Most Expensive Books Sold on AbeBooks in June
    See last month's most expensive sales.

     

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    Security & Trust

    Fighting Fraud

    While AbeBooks takes every precaution to ensure the legitimacy of each and every order placed on all our web sites, it is important that you work with us to fight fraudulent behaviour. We ask that each of our booksellers take precautions when processing orders, especially seller direct orders that are not covered by our credit card processing guarantee, and that you contact us if you identify a fraudulent buyer or order. We strongly advise all booksellers to review the Fraud Recognition and Prevention Tips, found on the Security and Trust page.

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    July Bestsellers
    July Bestsellers
    1. Harry Potter & the Deathly Hallows
      J.K. Rowling
    2. Harry Potter & the
      Half-Blood Prince

      J.K. Rowling
    3. Harry Potter & the
      Sorcerer's Stone

      J.K. Rowling
    4. Freedom: A History Of US
      Joy Hakim
    5. Harry Potter & the
      Prisoner of Azkaban

      J.K. Rowling
    6. Harry Potter & the
      Chamber of Secrets

      J.K. Rowling
    7. Harry Potter & the Order
      of the Phoenix

      J.K. Rowling
    8. The Revolution Will
      Not Be Televised

      Joe Trippi
    9. Harry Potter & the
      Goblet of Fire

      J.K. Rowling
    10. A Thousand Splendid Suns
      Khaled Hosseini

    Top Ten Bestsellers for July on AbeBooks.com

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    This Month in the Advisory Group

    Watch for the upcoming survey on AbeBooks’ Communication Tools!

    Join the Advisory Group

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    Kudos

    “I am impressed with the amount of books available, and the wide range of topics. I also like the suggestions it provides when you select a topic while enquiring about a book. I have found other books this way, which I never would have found otherwise. Since being told about this web site, I have been telling everybody, and now allocate money each month for purchasing books I would not be able to afford. Truly a joy for research, interests, and affordability. Keep up the good work!” – Happy Customer

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    Community

    Roundtable Live Chat

    Chat with our sales and account management team and Hannes at the next Roundtable Live Chat on Tuesday, August 28th from 9:00 a.m. to 10:00 a.m. or 3:00 p.m. to 4:00 p.m. PDT. This will be followed by a chat on September 9, from 3:00 p.m. to 4:00 p.m. PDT.

    Watch the Forums for your chance to submit questions and discussion topics in advance!

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    Promote Yourself!

    Your books on our homepage.

    If you have an idea for an exciting promotion involving your specialty or a unique book, please contact us at features@abebooks.com.

     

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