9780078028854

M: Marketing

Grewal, Dhruv; Levy, Michael

ISBN 10: 007802885X / 0-07-802885-X
ISBN 13: 9780078028854
Publisher: McGraw-Hill/Irwin
Publication Date: 2012
Binding: Softcover
Editorial Reviews for this title:
Synopsis:
Adding Value to your Marketing Course. Marketers understand that even the best products and services will go unsold if they cannot communicate the value to the customer. Understanding this value-based approach is critical for marketing students today, and is at the forefront of this text, setting it apart. This approach is emphasized throughout the text, and demonstrated through the use of the Adding Value boxes found in each chapter.

In their 3rd edition of M: Marketing, Grewal and Levy present a concise, impactful, and easy to read approach to Principles of Marketing. The text delivers value to both instructor and student through the engaging style and online assignment and assessment options. With monthly updates provided in a newsletter and the dynamic video program, the instructor support provided will bring marketing to life in any class setting.

Editorial reviews may belong to another edition of this title.
 

M: Marketing: Search Results

1.

Grewal, Dhruv; Levy, Michael
ISBN 10: 007802885X
ISBN 13: 9780078028854
Bookseller: Book Deals (Lewiston, NY, U.S.A.)
Bookseller Rating: 3-star rating
Quantity Available: 1

Book Description: McGraw-Hill/Irwin, 2012. Book Condition: New. Brand New, Unread Copy in Perfect Condition. A+ Customer Service! Summary: Adding Value to your Marketing Course. Marketers understand that even the best products and services will go unsold if they cannot communicate the value to the customer. Understanding this value-based approach is critical for marketing students today, and is at the forefront of this text, setting it apart. This approach is emphasized throughout the text, and demonstrated through the use of the Adding Value boxes found in each chapter. In their 3rd edition of M: Marketing , Grewal and Levy present a concise, impactful, and easy to read approach to Principles of Marketing. The text delivers value to both instructor and student through the engaging style and online assignment and assessment options. With monthly updates provided in a newsletter and the dynamic video program, the instructor support provided will bring marketing to life in any class setting. Bookseller Inventory # ABE_book_new_007802885X

Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question

Add Book to Shopping Basket
Price: US$ 42.78
Convert Currency
Shipping: FREE Within U.S.A.
2.

Grewal, Dhruv; Levy, Michael
ISBN 10: 007802885X
ISBN 13: 9780078028854
Bookseller: Textbookmom (Lexington, SC, U.S.A.)
Bookseller Rating: 5-star rating
Quantity Available: 1

Book Description: McGraw-Hill/Irwin. PAPERBACK. Book Condition: New. 007802885X FOR QUICK DELIVERY PLEASE CHOOSE EXPEDITED SHIPPING! Great opportunity to save on this book. WE SHIP DAILY!!!. Bookseller Inventory # SKU1078353

Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question

Add Book to Shopping Basket
Price: US$ 38.00
Convert Currency
Shipping: US$ 4.80
Within U.S.A.
3.

Grewal, Dhruv; Levy, Michael
ISBN 10: 007802885X
ISBN 13: 9780078028854
Bookseller: ExtremelyReliable (Richmond, TX, U.S.A.)
Bookseller Rating: 5-star rating
Quantity Available: 1

Book Description: McGraw-Hill/Irwin. Paperback. Book Condition: New. Bookseller Inventory # DADAX007802885X

Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question

Add Book to Shopping Basket
Price: US$ 60.23
Convert Currency
Shipping: US$ 3.99
Within U.S.A.
4.

Grewal, Dhruv; Levy, Michael
ISBN 10: 007802885X
ISBN 13: 9780078028854
Bookseller: FOURSEASONS4JOY, LLC (CHICAGO, IL, U.S.A.)
Bookseller Rating: 4-star rating
Quantity Available: 1

Book Description: Paperback. Book Condition: BRAND NEW. BRAND NEW. Fast Shipping. Prompt Customer Service. Satisfaction guaranteed. Bookseller Inventory # 007802885XBNA

Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question

Add Book to Shopping Basket
Price: US$ 61.19
Convert Currency
Shipping: US$ 3.99
Within U.S.A.
5.

Grewal, Dhruv; Levy, Michael
ISBN 10: 007802885X
ISBN 13: 9780078028854
Bookseller: Castle Rock (Amherst, NS, Canada)
Bookseller Rating: 5-star rating
Quantity Available: 1

Book Description: Book Condition: Brand New. Book Condition: Brand New * All orders are processed and shipped from Las Vegas, NV USA *. Bookseller Inventory # 97800780288541.0

Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question

Add Book to Shopping Basket
Price: US$ 64.65
Convert Currency
Shipping: US$ 3.99
From Canada to U.S.A.
View All Listings for this Book