9780078112720

Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases

Thompson, Arthur; Peteraf, Margaret; Gamble, John; Strickland III, A. J.

ISBN 10: 0078112729 / 0-07-811272-9
ISBN 13: 9780078112720
Publisher: McGraw-Hill/Irwin
Publication Date: 2011
Binding: Hardcover
Editorial Reviews:
Synopsis:
Overview: The 18th edition of Crafting and Executing Strategy represents one of our most important and thoroughgoing revisions ever. The newest member of the author team, Margie Peteraf, led a thorough re-examination of every paragraph on every page of the 17th edition chapters. The overriding objectives were to inject new perspectives and the best academic thinking, strengthen linkages to the latest research findings, modify the coverage and exposition as needed to ensure squarely on-target content, and give every chapter a major facelift. While this 18th edition retains the same 12-chapter structure of the prior edition, every chapter has been totally refreshed. And the chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management.

Known for its cases and teaching notes, this edition provides an unparalleled case line up of 28 cases. (1) 25 of the 28 cases are brand new or extensively updated for this edition, (2) The selection of cases is diverse, timely, and thoughtfully-crafted and complements the text presentation pushing students to apply the concepts and analytical tools they have read about. (3) Many cases involve high-profile companies. (4) And there’s a comprehensive package of support materials that are a breeze to use, highly effective, and flexible enough to fit most any course design.

Thompson 18e, your best case scenario!

 

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Crafting and Executing Strategy, 18ed (ISBN: 9780078112720)
Thompson, Arthur;Peteraf, Margaret;Gamble, John;Strickland III, A. J.
ISBN 10: 0078112729
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Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases (ISBN: 0078112729 / 0-07-811272-9)
Thompson, Arthur;Peteraf, Margaret;Gamble, John;Strickland III, A. J.
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ISBN 13: 9780078112720
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Thompson, Arthur;Peteraf, Margaret;Gamble, John;Strickland III, A. J.
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Thompson, Arthur;Peteraf, Margaret;Gamble, John;Strickland III, A. J.
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Thompson, Arthur;Peteraf, Margaret;Gamble, John;Strickland III, A. J.
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Crafting and Executing Strategy The Quest for Competitive Advantage - Concepts and Cases (ISBN: 0078112729 / 0-07-811272-9)
Thompson, Arthur;Peteraf, Margaret;Gamble, John;Strickland III, A. J.
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Thompson, Arthur;Peteraf, Margaret;Gamble, John;Strickland III, A. J.
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Crafting and Executing Strategy, 18ed (ISBN: 9780078112720)
Thompson, Arthur;Peteraf, Margaret;Gamble, John;Strickland III, A. J.
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ISBN 13: 9780078112720
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Book Description: Book Condition: Brand New. PAPERBACK,Book Condition New, Brand New, Softcover, International Edition. Cover Image & ISBN may be different from US edition but contents as US Edition. Printing in English language. Quick delivery by USPS/UPS/DHL/FEDEX/ARAMEX ,Customer satisfaction guaranteed. We may ship the books from Asian regions for inventory purpose. Bookseller Inventory # AMTMN#778

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