9780199583409

Business Research Methods

Bryman, Alan; Bell, Emma

ISBN 10: 0199583404 / 0-19-958340-4
ISBN 13: 9780199583409
Publisher: Oxford University Press
Publication Date: 2011
Binding: Softcover
Editorial Reviews for this title:
Synopsis:
Business Research Methods, Third Edition, is a practical and comprehensive guide for business and management students embarking on research projects. The authors, along with students and supervisors, draw on their own experiences so that students can take note of real-world professional tips for success and avoid making common mistakes. Each chapter is filled with examples that provide context for the theories and concepts being discussed. In addition, "Student Experience" features offer helpful advice on successful research strategies and potential pitfalls.

NEW TO THIS EDITION:

* "Supervisor Experience" features that offer supervisors' perspectives on the research process and provide helpful tips for successful projects

* Additional practical coverage, with expanded content on planning a research project, forming research questions, reviewing literature, and writing up research

* Expanded discussions of ethics and of language in qualitative research

* A substantially revised chapter on Internet research methods

* Increased cross-referencing that more effectively demonstrates how various topics are linked


A Companion Website offers resources for both students and instructors.

Editorial reviews may belong to another edition of this title.
 

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