The economy is tough -- but economics doesn't have to be! Let Roger Arnold's MACROECONOMICS open up the world of economic analysis for your students. With more detailed coverage of the financial and economic crisis than any other principles text on the market, fun and innovative pedagogy, easy customization, and fully integrated digital and course management options, MACROECONOMICS is the perfect solution for any classroom. With intriguing pop culture examples, the text bolsters student interest by illustrating the unexpected places Macroeconomics occurs, and how economic forces link events to our lives and are part of your student's world 24/7. Building on the Video Office Hours lectures developed by Roger Arnold for the Tenth edition, the Eleventh edition features two entirely new video assets - Video Questions and Problems and Working with Diagrams. Video Questions and Problems videos walk the student through a worked problem, similar to those found at the end of each chapter, providing an ideal study tool for reference as students work through assigned problems. Working with Diagrams videos demonstrate key concepts in short (averaging 3-5 minutes) video pieces that students can play and replay to see how the graphs and other diagrams are built. Ideal for self-study or for online courses, the complete video assets available with MACROECONOMICS provide even greater flexibility for instructors. The Eleventh Edition is integrated with powerful resources, such as Aplia, CengageNOW, and Cengage's CourseMate for Macroeconomics, which provide unsurpassed planning and management tools, like homework that is automatically assigned, graded, and recorded online, or tracking of students' time spent with online resources. With new content reflecting a changing economy and new resources addressing the needs of a changing classroom, MACROECONOMICS, 11e is an ideal text for principles courses.
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Any suggestions for copywriter or provide generic description of the product to be used for the Internet or non-channel specific applications. NOTE: If you have a book only version for this product, it is imperative that you provide a description that does not include any references to package elements. Ever wonder why you have the number of friends that you do?…If a tax on soda would really reduce obesity?…What is going on with the financial problems in Greece?…or whether a tax rebate is better than a tax bonus? MICROECONOMICS answers these questions and many more. Using intriguing pop culture examples, the Eleventh Edition is revised to include the most comprehensive coverage of the financial and economic crisis available in a principles of Microeconomics text. Self-tests help determine how well you're grasping the concepts, and CourseMate for Microeconomics offers a graphing tutorial, quizzes, videos and more. It's all carefully designed to help you get the best Microeconomics grade possible! Building on the Video Office Hours lectures developed by the author for the Tenth edition, the Eleventh edition features two entirely new video types - Video Questions and Problems and Working with Diagrams. Video Questions and Problems videos walk you through a worked problem, similar to those found at the end of each chapter, providing an ideal study tool for reference as you do homework. Working with Diagrams videos demonstrate key concepts in short (averaging 3-5 minutes) video pieces that can be played and replayed to see how the graphs and other diagrams are built.About the Author:
Dr. Roger A. Arnold is Professor of Economics at California State University San Marcos, where his fields of specialization include general microeconomic theory and monetary theory. A widely respected authority on economic issues, Dr. Arnold is a regularly featured expert on talk radio discussing the state of the economy. He is also a proven author, who has written numerous academic articles, hundreds of newspaper columns, as well as the popular ECONOMICS: NEW WAYS OF THINKING and principles of macroeconomics supplementary text, HOW TO THINK LIKE AN ECONOMIST. Dr. Arnold has been a member of the economics faculty at California State University Northridge, University of Oklahoma, Hillsdale College, University of Nevada Las Vegas, and California State University San Marcos. He served as chair of the economics department for two years at University of Nevada Las Vegas and for seven years at California State University San Marcos. He is currently chair of the economics department at California State University San Marcos. During his tenure at UNLV he was regularly one of the top five finalists for the teacher of the year honor (in the College of Business and Economics), and in 1987 he received the best researcher of the year award. Dr. Arnold earned a B.S. in Economics in 1974 from the University of Birmingham in England and received his M.A. in 1976 and his Ph.D. in 1979 from Virginia Polytechnic Institute and State University.
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