9780072834819
Preface to Marketing Management
J. Paul Peter; James H. Donnelly
ISBN 13: 9780072834819
Publisher: Irwin Professional Pub
Publication Date: 2002
Binding: Softcover
Your Satisfaction is Guaranteed:
Preface to Marketing Management, 9/e, by Peter and Donnelly, is praised in the market for its organization, format, clarity, brevity and flexibility. The text serves as an overview for critical issues in marketing management. Its brief, inexpensive, paperback format makes it a perfect fit for instructors who assign cases, readings, simulations or offer modules on marketing management for MBA students. The text also works in courses that implement a cross-functional curriculum where the students are required to purchase several texts.
Preface to Marketing Management: Search Results
| 1. |
Preface to Marketing Management with PowerWeb (ISBN: 0072834811 / 0-07-283481-1) Peter, J. Paul;Donnelly, James H. Quantity Available: 1
Book Description: Book Condition: New. Brand new. Bookseller Inventory # QX-004-11-8560008 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
|||
| 2. |
Preface to Marketing Management with PowerWeb (ISBN: 0072834811 / 0-07-283481-1) Peter, J. Paul;Donnelly, James H. Quantity Available: 3
Book Description: McGraw-Hill/Irwin. PAPERBACK. Book Condition: New. 0072834811 **New** sealed copy, 9th edition, contents in unmarked EXCELLENT condition; ships USPS with delivery confirmation in US. Bookseller Inventory # SKU1049875 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
|||
Portions of this page may be (c) 2006 Muze Inc. Some database content may also be provided by Baker & Taylor Inc. Copyright 1995-2006 Muze Inc. For personal non-commercial use only. All rights reserved. Content for books is owned by Baker & Taylor, Inc. or its licensors and is subject to copyright and all other protections provided by applicable law.
Portions of this page may be Copyright VNU Entertainment Media (UK) Ltd., 2006, Georg Lingenbrink GmbH & Co., Tite Live, S.A or Informazioni Editoriali S.p.A. All rights reserved.
