Crafting & Executing Strategy: Text and Readings - Softcover

Thompson, Arthur; Strickland III, A. J.; Gamble, John

Softcover

ISBN 10: 0077247698 ISBN 13: 9780077247690

Publisher: McGraw-Hill/Irwin, 2009

Synopsis

Thompson, Strickland and Gambles’, CRAFTING AND EXECUTING STRATEGY, 17e presents the latest research findings from the literature and cutting-edge strategic practices of companies have been incorporated to keep step with both theory and practice. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management.

An attractive collection of 20 readings that amplify important topics in managing a company’s strategy-making, strategy-executing process is included in this Text and Readings version to provide students with a taste of the literature of strategic management before tackling cases or simulation projects.

About this title

About the Author:

A.J. (Lonnie) Strickland received a BS in Math and Physics from the University of Georgia, an MS in Industrial Management from Georgia Institute of Technology, and a PhD from Georgia State university. He currently holds the rank of Professor of Strategic Management in the Graduate School of Business at the University of Alabama. He has done extensive consulting and research work. In recent years, he was honored with the Outstanding Professor Award for the Graduate School of Business, and was the recipient of the Outstanding Commitment to Teaching Award for the University of Alabama.

About this edition

• Publisher: McGraw-Hill/Irwin
• Publication date: 2009
• ISBN 10: 0077247698
• ISBN 13: 9780077247690
• Binding: Paperback
• Number of pages: 656