Tested Advertising Methods (Prentice Hall Business Classics)

4.25 avg rating
( 377 ratings by GoodReads )
 
9780130957016: Tested Advertising Methods (Prentice Hall Business Classics)

The fifth edition of this work on how to create successful advertising features new coverage on small businesses with limited revenues, non-profit advertising, as well as techniques of headlines, illustrations and layouts. There is also new information useful to smaller businesses.

"synopsis" may belong to another edition of this title.

Product Description:

A legend in advertising for more than 60 years, John Caples's classic work has been updated to retain all of the candid analysis and invaluable award-winning ideas from the original while bringing it up to date on the many changes in the field.

"About this title" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

1.

Caples, John; Hahn, Fred E.
Published by Prentice Hall (1998)
ISBN 10: 0130957011 ISBN 13: 9780130957016
New Paperback Quantity Available: 3
Seller
Murray Media
(North Miami Beach, FL, U.S.A.)
Rating
[?]

Book Description Prentice Hall, 1998. Paperback. Book Condition: New. Bookseller Inventory # P110130957011

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 73.71
Convert Currency

Add to Basket

Shipping: US$ 2.99
Within U.S.A.
Destination, Rates & Speeds

2.

Caples, John; Hahn, Fred E.
Published by Prentice Hall (1998)
ISBN 10: 0130957011 ISBN 13: 9780130957016
New Paperback Quantity Available: 1
Seller
Griffin Books
(Stamford, CT, U.S.A.)
Rating
[?]

Book Description Prentice Hall, 1998. Paperback. Book Condition: New. 5th. As new clean tight and bright Please email for photos. Larger books or sets may require additional shipping charges. Books sent via US Postal. Bookseller Inventory # 74837

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 75.00
Convert Currency

Add to Basket

Shipping: US$ 4.00
Within U.S.A.
Destination, Rates & Speeds

3.

Caples, John; Hahn, Fred E.
Published by Prentice Hall Trade (1998)
ISBN 10: 0130957011 ISBN 13: 9780130957016
New Paperback Quantity Available: 1
Seller
Ergodebooks
(RICHMOND, TX, U.S.A.)
Rating
[?]

Book Description Prentice Hall Trade, 1998. Paperback. Book Condition: New. 5th. Bookseller Inventory # DADAX0130957011

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 95.78
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

4.

Caples, John; Hahn, Fred E.
Published by Prentice Hall Trade (1998)
ISBN 10: 0130957011 ISBN 13: 9780130957016
New Softcover Quantity Available: 1
Seller
Book Deals
(Lewiston, NY, U.S.A.)
Rating
[?]

Book Description Prentice Hall Trade, 1998. Book Condition: New. Brand New, Unread Copy in Perfect Condition. A+ Customer Service!. Bookseller Inventory # ABE_book_new_0130957011

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 100.16
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

5.

Caples, John; Hahn, Fred E.
ISBN 10: 0130957011 ISBN 13: 9780130957016
New Paperback Quantity Available: 1
Seller
AMAZINGBOOKDEALS
(IRVING, TX, U.S.A.)
Rating
[?]

Book Description Paperback. Book Condition: BRAND NEW. BRAND NEW. Fast Shipping. Prompt Customer Service. Satisfaction guaranteed. Bookseller Inventory # 0130957011BNA

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 108.17
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

6.

Caples, John; Hahn, Fred E.
Published by Prentice Hall Trade (1998)
ISBN 10: 0130957011 ISBN 13: 9780130957016
New Paperback Quantity Available: 1
Seller
Irish Booksellers
(Rumford, ME, U.S.A.)
Rating
[?]

Book Description Prentice Hall Trade, 1998. Paperback. Book Condition: New. book. Bookseller Inventory # 0130957011

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 114.54
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

7.

Caples, John; Hahn, Fred E.
ISBN 10: 0130957011 ISBN 13: 9780130957016
New Quantity Available: 1
Seller
Castle Rock
(Pittsford, NY, U.S.A.)
Rating
[?]

Book Description Book Condition: Brand New. Book Condition: Brand New. Bookseller Inventory # 97801309570161.0

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 136.04
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds