Concepts in Strategic Management and Business Policy, 11th Edition - Softcover

Thomas L. Wheelen; J. David Hunger

9780132323192: Concepts in Strategic Management and Business Policy, 11th Edition
Softcover
ISBN 10: 0132323192 ISBN 13: 9780132323192
Publisher: Pearson College Div, 2007
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This book contains the latest research and examples of well-known and not-so-well known companies dealing with complicated strategic issues. A Strategic Management Model that runs through the first eleven chapters and is made operational through the Strategic Audit, a complete case analysis in terms of external and internal factors and takes the student through the generation of strategic alternatives and implantation programs.

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  • PublisherPearson College Div
  • Publication date2007
  • ISBN 10 0132323192
  • ISBN 13 9780132323192
  • BindingPaperback
  • Number of pages405
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Other Popular Editions of the Same Title

9780132345156: International Edition of Strategic Management and Business Policy (11th Edition) by Thomas Wheelen (2008-05-03)

Featured Edition

ISBN 10:  0132345153 ISBN 13:  9780132345156
Publisher: Pearson, 2008
Softcover

  • 9780137128228: Concepts: Strategic Management & Business Policy: International Edition

    Pearson, 2007
    Softcover

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Thomas L. Wheelen; J. David Hunger
Published by Pearson College Div (2007)
ISBN 10: 0132323192 ISBN 13: 9780132323192
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