OSKAMP: APP SOC PSYCH _c2 (2nd Edition) - Softcover

9780135338377: OSKAMP: APP SOC PSYCH _c2 (2nd Edition)
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Widely adopted for its broad coverage, clear writing, empirical base, and interdisciplinary focus —this book examines many of the ways in which social psychology has been and is being used to solve real-world problems. Introduces each of the major research methodologies used by social psychologists — Survey Research, Experiments, Correlational Research, Quasi-Experimental Studies, and Evaluation Research — and details it's use in real-life studies. Explores, in detail, the eight most heavily researched areas of the field : Educational Settings, Diversity Issues, Organizational Settings, Environmental Issues, Health and Health Care, Mass Communication, Consumer Issues, and Legal Issues.

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  • PublisherPearson
  • Publication date1997
  • ISBN 10 0135338379
  • ISBN 13 9780135338377
  • BindingPaperback
  • Edition number2
  • Number of pages464
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Oskamp, Stuart, Schultz, P. Wesley
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