9780137142262

Book Description: Prentice Hall. Book Condition: New. New. Bookseller Inventory # 0137142269

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Book Description: Softcover. Book Condition: New. 1st ed. Brand New, Softcover International Edition. Cover Image & ISBN may differ from US edition but contents are same as US Edition. Printing in Black & White, in English language. Speedy shipping in 3-4 business days by USPS/UPS/DHL with free tracking sent to your email within 48 hours. No shipping to PO Box/APO/FPO address. Kindly provide day time phone number in order to ensure smooth delivery. 100% customer satisfaction guaranteed. We may ship the books from Asian regions for inventory purpose. In case of any queries with regards to purchase please feel free to e-mail us. Bookseller Inventory # GBD901439242

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Book Description: Ft Pr, 2008. Paperback. Book Condition: New. New book. Shipped from US within 10 to 14 business days. Established seller since 2000. Bookseller Inventory # KB-9780137142262

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Book Description: Book Condition: New. Bookseller Inventory # 5624062-n

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Book Description: Pearson Education (US), United States, 2008. Paperback. Book Condition: New. 216 x 138 mm. Brand New Book with Free Worldwide Delivery. Consumer response is the ultimate test of every product, service, and marketing strategy and, ultimately, every business. But most businesses need far deeper understanding of customers: how they behave, what they want (and don't want), and what really motivates them to action. In The Truth About What Customers Want, world-renowned customer behavior expert Michael R. Solomon brings together the 50 absolutely crucial facts and insights you must know to successfully attract and keep profitable customers. This book doesn't deliver abstract theory: it delivers quick, bite-size, just-the-facts information and plain-English explanations you can actually use, no matter what business you're in, consumer or B2B. You'll discover which psychological motivations drive your customers, and how to forge deeper, more emotional relationships with them; how to drive more value from the positive associations customers already feel; how to stay "top of mind" in a crowded marketplace; and what you need to know about emerging trends like green marketing, virtual worlds, and neuromarketing. Solomon reveals how changing gender roles are impacting marketing.demonstrates how to shape your brand's personality, market by lifestyle, build brand communities and consumer tribes.even shows how to generate low-cost buzz via guerrilla and viral marketing. Unlike some books on customer behavior, this one's simple to use, up-to-date, and complete. Bookseller Inventory # AAC9780137142262

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Book Description: 2008. Paperback. Book Condition: New. 1st. 137mm x 13mm x 211mm. 209 pages. 0.363. Bookseller Inventory # 9780137142262

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Book Description: Pearson Education (US). Paperback. Book Condition: new. BRAND NEW, The Truth About What Customers Want, Michael R. Solomon, Consumer response is the ultimate test of every product, service, and marketing strategy and, ultimately, every business. But most businesses need far deeper understanding of customers: how they behave, what they want (and don't want), and what really motivates them to action. In The Truth About What Customers Want, world-renowned customer behavior expert Michael R. Solomon brings together the 50 absolutely crucial facts and insights you must know to successfully attract and keep profitable customers. This book doesn't deliver abstract theory: it delivers quick, bite-size, just-the-facts information and plain-English explanations you can actually use, no matter what business you're in, consumer or B2B. You'll discover which psychological motivations drive your customers, and how to forge deeper, more emotional relationships with them; how to drive more value from the positive associations customers already feel; how to stay "top of mind" in a crowded marketplace; and what you need to know about emerging trends like green marketing, virtual worlds, and neuromarketing. Solomon reveals how changing gender roles are impacting marketing.demonstrates how to shape your brand's personality, market by lifestyle, build brand communities and consumer tribes. .even shows how to generate low-cost buzz via guerrilla and viral marketing. Unlike some books on customer behavior, this one's simple to use, up-to-date, and complete. Bookseller Inventory # B9780137142262

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Book Description: 2008. Book Condition: New. Bookseller Inventory # TB9780137142262

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Book Description: Financial Times Management 2008-10-23, 2008. Book Condition: NEW. NEW PAPERBACK // Edition is: 1st. (Collectors take note: we CANNOT guarantee that the book is from the first PRINTING.) // Condition: NEW. Binding/format is: Paperback. x, 209 p. ; 8.50 H x 0.75 D x 5.50 W inches 0.80 lbs. Language: English. ISBN 9780137142262. Bookseller Inventory # 1690154

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Book Description: Ft Pr, 2008. Paperback. Book Condition: New. New book. Shipped from US within 10 to 14 business days. Established seller since 2000. Bookseller Inventory # KB-9780137142262

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