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9780143115687

The Political Mind: A Cognitive Scientist's Guide to Your Brain and Its Politics

Lakoff, George

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A groundbreaking scientific examination of the way our brains understand politics from a New York Times bestselling author

One of the world 's best-known linguists and cognitive scientists, George Lakoff has a knack for making science make sense for general readers. In his new book, Lakoff spells out what cognitive science has discovered about reason, and reveals that human reason is far more interesting than we thought it was. Reason is physical, mostly unconscious, metaphorical, emotion-laden, and tied to empathy-and there are biological explanations behind our moral and political thought processes. His call for a New Enlightenment is a bold and striking challenge to the cherished beliefs not only of philosophers, but of pundits, pollsters, and political leaders. The Political Mind is a passionate, erudite, and groundbreaking book that will appeal to anyone interested in how the mind works and how we function socially and politically.

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About the Author:

George Lakoff is the Richard and Rhoda Goldman Distinguished Professor of Cognitive Science and Linguistics at the University of California at Berkeley and the author of Don't Think of an Elephant!

Kent Cassella is an actor who divides his time between Vermont and New York. Television and film credits include all of the Law and Order franchise shows, FX's Rescue Me, Showtime's Brotherhood, and the Ben Affleck film The Town.

From AudioFile:

To understand why conservative Republicans are so effective at shifting public opinion, you have to understand how their message resonates with our minds physiologically. It is not a matter of logic or argument, says the author. It's how the message integrates with the "framing stories" of our mind and culture. Lakoff explores these points at great length. As a result, this book is best listened to in pieces, rather than at length. Treat it more like a series of college lectures than an audiobook. Some points are so complex that listeners are urged to print out pages from the publisher's Website to follow along. Kent Cassella is an able narrator, rendering the complicated material as accessible as possible. R.C.G. © AudioFile 2008, Portland, Maine

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Book Description Penguin Putnam Inc, United States, 2009. Paperback. Book Condition: New. Reprint. 212 x 138 mm. Language: English Brand New Book. A groundbreaking scientific examination of the way our brains understand politics from a New York Times bestselling author One of the world s best-known linguists and cognitive scientists, George Lakoff has a knack for making science make sense for general readers. In his new book, Lakoff spells out what cognitive science has discovered about reason, and reveals that human reason is far more interesting than we thought it was. Reason is physical, mostly unconscious, metaphorical, emotion-laden, and tied to empathy-and there are biological explanations behind our moral and political thought processes. His call for a New Enlightenment is a bold and striking challenge to the cherished beliefs not only of philosophers, but of pundits, pollsters, and political leaders. The Political Mind is a passionate, erudite, and groundbreaking book that will appeal to anyone interested in how the mind works and how we function socially and politically. Bookseller Inventory # AAS9780143115687

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Book Description Penguin Putnam Inc, United States, 2009. Paperback. Book Condition: New. Reprint. 212 x 138 mm. Language: English Brand New Book. A groundbreaking scientific examination of the way our brains understand politics from a New York Times bestselling author One of the world s best-known linguists and cognitive scientists, George Lakoff has a knack for making science make sense for general readers. In his new book, Lakoff spells out what cognitive science has discovered about reason, and reveals that human reason is far more interesting than we thought it was. Reason is physical, mostly unconscious, metaphorical, emotion-laden, and tied to empathy-and there are biological explanations behind our moral and political thought processes. His call for a New Enlightenment is a bold and striking challenge to the cherished beliefs not only of philosophers, but of pundits, pollsters, and political leaders. The Political Mind is a passionate, erudite, and groundbreaking book that will appeal to anyone interested in how the mind works and how we function socially and politically. Bookseller Inventory # AAS9780143115687

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