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"Harford writes like a dream--and is also one of the leading economic thinkers of his generation. From his book I found out why there's a Starbucks on every corner, what Bob Geldof needs to learn to make development aid work properly, and how not to get duped in an auction. Reading The Undercover Economist is like spending an ordinary day wearing X-ray goggles." --David Bodanis, author of E=mc2 and Electric Universe
"If you need to be convinced of the ever-relevant and fascinating nature of economics, read this insightful and witty book by Tim Harford. Using one interesting example after another, The Undercover Economist demonstrates how economic reasoning -- often esoteric and dull, but totally accessible in Harford's hands -- helps illuminate the world around us. Indeed, Harford's book is a tour de force." --Jagdish Bhagwati, author of In Defense of Globalization
"As Tim Harford demonstrates brilliantly in this enjoyable book, the powerful underlying ideas of economics can, in the hands of the right person, illuminate every aspect of the world we inhabit." --Martin Wolf, Associate Editor and Chief Economics Commentator, Financial Times, and author of Why Globalization Works
"Most people think economists are boring, opinionated and wrong. Tim Harford is often right, always opinionated, but never boring. He shows how economics can be used to illuminate our everyday lives. Whether you want an explanation of the price of a cup of coffee or of poverty in the third world, Harford has it all." --John Kay, author of Culture and Prosperity: The Truth About Markets
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