Business Research Methods - Softcover

Bryman, Alan; Bell, Emma

Softcover

ISBN 10: 0199583404 ISBN 13: 9780199583409

Publisher: Oxford University Press, 2011

Synopsis

Business Research Methods, Third Edition, is a practical and comprehensive guide for business and management students embarking on research projects. The authors, along with students and supervisors, draw on their own experiences so that students can take note of real-world professional tips for success and avoid making common mistakes. Each chapter is filled with examples that provide context for the theories and concepts being discussed. In addition, "Student Experience" features offer helpful advice on successful research strategies and potential pitfalls.

A Companion Website offers resources for both students and instructors.

About this title

About the Author:

Alan Bryman is Professor of Organizational and Social Research, School of Management, University of Leicester, UK.

Review:

If you are a management or business studies undergraduate or postgraduate, doing either a research methods course or a research dissertation, then this is the book for you - a fantastic resource that covers everything you need in a concise, coherent and clear way. Keith Grint, Professor of Public Leadership & Management Institute of Governance & Public Management (IGPM), Warwick Business School, University of Warwick An ideal text for postgraduate and senior undergraduate research courses offered in business schools throughout the world. It is highly readable yet eminently authoritative, refreshingly practical yet academically sound, remarkably comprehensive yet by no means overwhelming. I found this to be a very useful teaching resource as well as reference source and strongly commend it to novice and veteran researchers alike. Professor Brad Jackson, Fletcher Building Education Trust Chair in Leadership, The University of Auckland Business School

About this edition

• Publisher: Oxford University Press
• Publication date: 2011
• ISBN 10: 0199583404
• ISBN 13: 9780199583409
• Binding: Paperback
• Edition number: 3
• Number of pages: 720