9780256261905
Consumer Behavior and Marketing Strategy: J. Paul Peter, Jerry C. Olson
J. Paul Peter; Jerry C. Olson
ISBN 13: 9780256261905
Publisher: Richard d Irwin
Publication Date: 1998
Binding: Hardcover
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No other introduction to this discipline so clearly demonstrates how psychological, social, and behavioral theories can be used to understand consumers and develop more effective marketing strategies. Its unique Wheel of Consumer Analysis continues to be the most important feature of this classic guide, showing how the various elements of consumer analysis fit together and how to use the latest research to hone a competitive edge.
Consumer Behavior and Marketing Strategy: J. Paul Peter, Jerry C. Olson: Search Results
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Consumer Behavior and Marketing Strategy (ISBN: 0256261903 / 0-256-26190-3) Peter, J. Paul;Olson, Jerry C. Quantity Available: 1
Book Description: McGraw-Hill/Irwin, 1998. Hardcover. Book Condition: Good. Book has a small amount of wear visible on the binding, cover, pages. Bookseller Inventory # G0256261903I3N00 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Consumer Behavior and Marketing Strategy (ISBN: 0256261903 / 0-256-26190-3) Peter, J. Paul;Olson, Jerry C. Quantity Available: 1
Book Description: McGraw-Hill/Irwin, 1998. Hardcover. Book Condition: Very Good. Book shows a small amount of wear - very good condition!. Bookseller Inventory # G0256261903I4N00 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Consumer Behavior and Marketing Strategy (ISBN: 0256261903 / 0-256-26190-3) Peter, J. Paul;Olson, Jerry C. Quantity Available: 1
Book Description: McGraw-Hill/Irwin, 1998. Hardcover. Book Condition: Good. Book has a small amount of wear visible on the binding, cover, pages. Bookseller Inventory # G0256261903I3N00 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Consumer Behavior and Marketing Strategy (ISBN: 0256261903 / 0-256-26190-3) Peter, J. Paul;Olson, Jerry C. Quantity Available: 1
Book Description: McGraw-Hill/Irwin, 1998. Hardcover. Book Condition: Good. Light shelving wear with minimal damage to cover and bindings. Pages show minor use. Bookseller Inventory # G0256261903I3N00 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Consumer Behavior and Marketing Strategy (ISBN: 9780256261905) Peter, J. Paul;Olson, Jerry C. Quantity Available: 1
Book Description: McGraw-Hill/Irwin, 1999. Book Condition: Good. 5th Edition. N/A. Shows some signs of wear, and may have some markings on the inside. Bookseller Inventory # GRP2706649 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Consumer Behavior and Marketing Strategy, by Peter, 5th Edition (ISBN: 9780256261905) Peter, J. Paul;Olson, Jerry C. Quantity Available: 1
Book Description: McGraw-Hill College. Book Condition: Has minor wear and:or markings. Consumer Behavior and Marketing Strategy, by Peter, 5th Edition by Peter, J. Paul: Olson, Jerry C. Hardcover Has minor wear and:or markings. SKU:9780256261905-3-0-3. Bookseller Inventory # 9780256261905-3-0-3 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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 International Edition
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Consumer Behavior and Marketing Strategy, by Peter, 5th INTERNATIONAL EDITION (ISBN: 9780256261905) Peter, J. Paul;Olson, Jerry C. Quantity Available: 1
Book Description: McGraw Hill. Book Condition: May include moderately worn co. Consumer Behavior and Marketing Strategy, by Peter, 5th INTERNATIONAL EDITION by J. Paul Paul Peter, Jerry C. Olson Hardcover May include moderately worn cover, writing, markings or slight discoloration. SKU:9780071167031-4-0-15. Bookseller Inventory # 9780071167031-4-0-15 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Consumer Behavior and Marketing Strategy (ISBN: 0256261903 / 0-256-26190-3) Peter, J. Paul;Olson, Jerry C. Quantity Available: 1
Book Description: McGraw-Hill/Irwin. Hardcover. Book Condition: Good. 0256261903 Some visible wear, and minimal interior marks. Bookseller Inventory # GDC8578LD04122010H6397 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Consumer Behavior and Marketing Strategy (ISBN: 0256261903 / 0-256-26190-3) Peter, J. Paul;Olson, Jerry C. Quantity Available: 1
Book Description: McGraw-Hill/Irwin. Hardcover. Book Condition: Good. 0256261903 Shows moderate wear to cover. 100% money back guarantee! Book meets or exceeds rated condition. -HB2-. Bookseller Inventory # TS-2053-00051 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Consumer Behavior (ISBN: 9780256261905) Peter, J. Paul;Olson, Jerry C. Quantity Available: 1
Book Description: Irwin, 1998. Book Condition: Good. Good. Hard cover. 5th ed. This item is in Good condition. Good reading copy with moderate defects, but all pages are present. Bookseller Inventory # SA0029958638 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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