9780273706328
Strategic Brand Management: A European Perspective
Kevin Lane Keller; Tony Aperia; Mats Georgson
ISBN 10: 0273706322 / 0-273-70632-2
ISBN 13: 9780273706328
Publisher: Prentice Hall
Publication Date: 2008
Binding: Softcover
ISBN 13: 9780273706328
Publisher: Prentice Hall
Publication Date: 2008
Binding: Softcover
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