Editorial Reviews for this title:
Master biographer Robert Lacey tells the fascinating, authoritative account of the ambitious men and glamorous women behind the world's largest family-controlled business empire. From Henry Ford -- the original in every sense of the word -- whose revolutionary standards created a new way of life for America and the world, to Henry Ford II, old Henry's grandson, who rose from a frivolous playboy to become an industrial giant in his own right, to the tragic figure of Edsel Ford, old Henry's son and young Henry's father, smothered by the one and overshadowed by the other, to brash Lee Iacocca, whose visionary plans for the company would put him in conflict with Henry Ford II.
"Richly anecdotal and wonderfully readable . . . irresistable." The Washington Post Book World
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