9780324201604

Marketing Research: Methodological Foundations

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ISBN 10: 0324201605 / 0-324-20160-5
ISBN 13: 9780324201604
Publisher: South-Western Pub
Publication Date: 2004
Binding: Hardcover
Editorial Reviews:
Synopsis:

This market leader has established itself as a classic through seven previous editions by presenting superior, balanced coverage of both the qualitative and quantitative aspects of marketing research.


 

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Marketing Research: Methodological Foundations by Churchill, 9e (ISBN: 9780324201604)
Churchill, Gilbert A. Jr.;Iacobucci, Dawn
ISBN 10: 0324201605
ISBN 13: 9780324201604
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Marketing Research: A South Asian Perspective (ISBN: 0324201605 / 0-324-20160-5)
Churchill, Gilbert A. Jr.;Iacobucci, Dawn
ISBN 10: 0324201605
ISBN 13: 9780324201604
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Marketing Research: Methodological Foundations (with InfoTrac®) (ISBN: 0324201605 / 0-324-20160-5)
Churchill, Gilbert A. Jr.;Iacobucci, Dawn
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ISBN 13: 9780324201604
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Marketing Research: Methodological Foundations (with InfoTrac®) (ISBN: 0324201605 / 0-324-20160-5)
Churchill, Gilbert A. Jr.;Iacobucci, Dawn
ISBN 10: 0324201605
ISBN 13: 9780324201604
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Marketing Research: Methodological Foundations (with InfoTrac®) (ISBN: 0324201605 / 0-324-20160-5)
Churchill, Gilbert A. Jr.;Iacobucci, Dawn
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ISBN 13: 9780324201604
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Churchill, Gilbert A. Jr.;Iacobucci, Dawn
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