9780324321470
Campaign Planner For Integrated Brand Communications
Shay Sayre
ISBN 13: 9780324321470
Publisher: South-Western Pub
Publication Date: 2004
Binding: Softcover
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Campaign Planner for Integrated Brand Communications is designed to help students prepare and present a professional campaign in conjunction with their advertising, promotion, or IMC text. Using a 10-step guide, this workbook clearly explains the process of planning and executing a successful campaign. Students have the option of working alone or in teams to complete the workbook activities. Students working in teams will be exposed to and learn about specific agency roles as they create their campaign.
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Book Description: South-Western College Pub. PAPERBACK. Book Condition: New. 0324321473 BRAND NEW W/ FAST SHIPPING! This item is: Campaign Planner for Integrated Brand Communications, 3rd Ed., 2005, By Shay Sayre; FORMAT: Bound Book; ISBN: 9780324321470. Choose Expedited for fastest shipping! Our 98%+ rating proves our commitment! We cannot ship to PO Boxes. To avoid ordering the wrong item, please check your item's ISBN number!. Bookseller Inventory # C9780324321470 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Campaign Planner for Integrated Brand Communications (ISBN: 0324321473 / 0-324-32147-3) Sayre, Shay Quantity Available: 2
Book Description: South-Western Pub, 2004. Paperback. Book Condition: Brand New. 3rd edition. 135 pages. 10.50x8.50x0.50 inches. In Stock. Bookseller Inventory # 0324321473 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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