Smart Mobs : The Next Social RevolutionRheingold, Howard
9780349116051
The Wisdom of Crowds : Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations
Surowiecki, James
ISBN 10: 0349116059 / 0-349-11605-9
ISBN 13: 9780349116051
Publication Date: 2005
ISBN 13: 9780349116051
Publication Date: 2005
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Synopsis:
Decisions taken by a large group, even if the individuals within the group aren't smart, are always better than decisions made by small numbers of 'experts'. Surowiecki ranges across several disciplines to show just how this principle operates in the real world and the ramifications of this seemingly simple notion.
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