9780446672313

Selling the Invisible: A Field Guide to Modern Marketing

Harry Beckwith

ISBN 10: 0446672319 / 0-446-67231-9
ISBN 13: 9780446672313
Publisher: Grand Central Pub
Publication Date: 2010
Binding: Softcover

Your Satisfaction is Guaranteed:

Editorial Reviews:

Synopsis:

Smart, entertaining, and down-to-earth, this critically acclaimed book on service marketing provides practical strategies aimed at the millions of professionals in the service industry.

Related Subjects

Business & Economics

More by this Author

More by: Harry Beckwith

Portions of this page may be (c) 2006 Muze Inc. Some database content may also be provided by Baker & Taylor Inc. Copyright 1995-2006 Muze Inc. For personal non-commercial use only. All rights reserved. Content for books is owned by Baker & Taylor, Inc. or its licensors and is subject to copyright and all other protections provided by applicable law.

Portions of this page may be Copyright VNU Entertainment Media (UK) Ltd., 2006, Georg Lingenbrink GmbH & Co., Tite Live, S.A or Informazioni Editoriali S.p.A. All rights reserved.

By using the Web site, you confirm that you have read, understood, and agreed to be bound by the Terms and Conditions.
© 1996 - 2010 AbeBooks Inc. All Rights Reserved. AbeBooks, AbeBooks.com, "Passion for books." and "Passion for books. Books for your passion." are registered trademarks with the Registered US Patent & Trademark Office.

9780446672313

Selling the Invisible: A Field Guide to Modern Marketing

Harry Beckwith

Related Subjects

More by this Author

Find a Book

Account

Services

Company

Community

Help

AbeBooks International

AbeBooks Companies