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9780452264182

Bottom-Up Marketing

Al Ries; Jack Trout

ISBN 10: 0452264189 / 0-452-26418-9
ISBN 13: 9780452264182
Publisher: Plume
Publication Date: 1990
Binding: Softcover

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From the bestselling authors of Marketing Warfare comes another winner that turns conventional views of marketing upside-down, presenting a step-by-step approach to turn an effective tactic into an overall business strategy.

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Bottom-up Marketing (Plume) (ISBN: 0452264189 / 0-452-26418-9)
Ries, Al;Trout, Jack

ISBN 10: 0452264189
ISBN 13: 9780452264182

Bookseller: Bookish Corner Net (Waltham, MA, U.S.A.)
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Book Description: Plume. MASS MARKET PAPERBACK. Book Condition: New. 0452264189 Brand NEW Softcover, We ship within 24 Hours, or sooner, provide the best friendly and responsive customer service via email, accept returns, and work hard to keep our customers happy!. Bookseller Inventory # SKU1027764

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